Brigitte Hidalgo Email & Phone Number

Barcelona, Ct, Es

Paris, Île-De-France, Fr

• Led a strong COMEX of 6 Directors in Product, Tech, Data, Sales, Marketing, and Finance at Weekendesk, focusing on leadership development and KPI-driven methodologies.• Designed and executed a strategic plan to diversify the traditional business model, resulting in a full range of profitable gift products.• Oversaw an annual budget of >15M € revenues, reporting to Smartbox Group CEO and Otium VC.

Paris, Île-De-France, Fr

Chief Operating Officer COO-Right hand of CEO, member of the board, with 7 direct reports-Oversaw all company operations and employee productivity, with direct responsibilities onsales, marketing, call center and operations teams-Collaborated closely with the CFO on global budgeting and cost control initiatives-Developed from scratch the B2B distribution, achieving a constant growth YOY thanks toimportant deals signed with major actors of the travel industry so as big corporations-Implemented sales and marketing recovery plans post COVID-19 and launched new rangeof offers: Weekend deals, Night in the city, Less than 2 hours, etc

Paris, Île-De-France, Fr

-Reporting to the CEO, managed sales operations across 5 markets with a team of over 90staff members (SDR's, Account Managers, Contracting Managers, Area and Team Leads)-In charge of the growth strategy of all Weekendesk markets: France, Spain, Benelux andItaly with more than 8k providers directly contracted (hotels and activities)-Led the centralization of our sales team in Barcelona by recruiting new talent and closingour offices in Paris and Brussels without impacting business performance-Launched and developed new markets from scratch: Italy and Netherlands-Business stakeholder of product and tech departments to improve market adaptability-Boosted annual revenue by setting in place a Key Account Management strategy

Paris, Île-De-France, Fr

-Responsible for the successful launch of Weekendesk in Spain (from 0 € to 30M €/ Year)-Start up creation, including legal and administrative first steps-Team recruitment and development (from 0 to 30 people in 2 years)-Designed and implemented the prospection plan ensuring 2k properties contracted in Y2-Actively contributed with HQ teams to deploy specific digital marketing plan: SEO, CRM andsearch-Public and external representation of the company

Barcelona, Cataluña / Catalunya, Es

-Hotel Chain 160 properties. 120M € turnover, > 200 FTEs-Responsible for the sales team (12 pax) and reporting to the CCO-Supervised sales of associated hotels and in charge of achieving other KPI’s (RevPar,% occupancy rate, sales by channel)-Key Account Negotiation in charge of managing 15 M € yearly contracts-In charge of starting up the international sales strategy from scratch, managed to increaseby 5 points weight of foreign markets in one year by closing important leisure andcorporate dealsSales

•Spa & Meeting centre resort, 5 star-hotel, located 20 km away from Barcelona•Reporting directly to the General Manager, leading a team of 7 people: reservations, sales and marketing department•Responsible for establishing and directing the sales strategy of the hotel, among national and international markets.. Monitoring budgets•Direct negotiations with key players and target accounts (Mice & Corporate Segments)•Developing and implementing programs to pursue new market opportunities, in order to maximise revenue.•Developing the image and brand of the hotel

Barcelona, Barcelona, Es

•4 star hotel belonging to Husa Hoteles•297 rooms and 15 meeting rooms. .Reporting directly to Director of Sales, directly leading a team of 3 persons (reservations and internal sales)•Soliciting and securing new business in the corporate local market.•Developing and implementing sales of key accounts, Spanish and global markets•Responsible for pricing strategies for on line distribution channels. Yield management. Managing Nexus and Trust systems of Worldhotels.•Responsible for negotiating, contracting, managing relationships with customers and clients, developing and implementing sales strategies according to the hotel chain goals.

Mba In Marketing And Sales, Marketing And Sales

Emms, Marketing And Sales

Bachelor In Hospitality Management