Hayley Evans, Ph.D. Email & Phone Number

New York, United States

Toronto, Ontario, CA

Identifies, prioritizes, and recommends critical areas for research investigation to executive leadership for designing research roadmapsBuilt strong relationships between Product Design and the Growth team by supporting a data-driven research approach to product marketing use cases, action measurement, and 2024 provider go-to-market strategySuccessfully.

Toronto, Ontario, CA

Developed a new team of design research specialists including training, education, and career development plansDemocratized research by developing education, coaching methods, and measuring the impact of research conducted by product designers and product managers; increased the amount of democratized research by 900% in one year while enhancing quality.

Partners with clients in the health and wellness space to co-create research strategies and road maps for direct-to-consumer products and servicesCurates design, technology development (e.g., web, mobile, point of sale), and communication strategies to help clients meet business goalsConducts research to meet client needs (e.g., landscape analysis to.

Herndon, VA, US

Lead HCD work across 5 SCRUM teams (~55 people), collaborating with internal product managers and external (client) product managers to create roadmaps and strategies (e.g., scope, timelines, delivery coordination) to research and design user-centered products and experiences a for a suite of end-stage renal disease products at enterprise-scale.

San Diego, California, US

Lead planning, strategy, vision, and execution of human-centered design activities for government agencies including VA, CDC, and CMS via agile processes to meet contractual objectivesScreened resumes and interviewed design, research, and content candidates for technical and cultural fit to build a UX teamCreated and hosted interactive co-design workshops.

San Diego, California, US

Led qualitative HCD strategy for a policy project at a government agency; brought expertise in working with vulnerable taxpayer populations impacted by a government agency's policies and technologiesDeveloped a variety of creative assets to highlight the user experience at various stages of their user journey through personas, storyboards, service.

Atlanta, Georgia, US

Leads the UX/UI research, development, and design of the clinician dashboard and patient mobile application of a unique, ubiquitous computing mental health technology for veterans with PTSD and the clinicians who treat them; manages teams of 2 - 8 masters and undergraduate student designers and engineersPartners with clinical and domain subject matter.

New York, NY, US

Taught professional and graduate level courses through hands-on learning methods. Courses included: Digital Marketing, Management, Introduction to Digital Analytics, and Media Technologies.

St Kilda, VIC, AU

Created and executed strategies to assess various industry landscapes at this worldwide advertising agency. Clients included Heidi Klum Intimates, Aesop Skincare, VDKA 6100, Alfa Romeo, Together for Girls, etc.Analyzed findings to identify patterns in consumer behavior and implemented findings to enhance digital user-experienceDeveloped creative solutions.

New York, NY, US

Developed program curriculum in conjunction with faculty members and industry professional by hosting discussions, analyzing industry trends, and writing proposalsManaged and evaluated faculty body of 200 marketing faculty; recruited and trained over 60 new faculty members in best classroom practices and teaching techniquesDeveloped partnerships between.

New York, NY, US

Developed operational strategy to enhance customer-centric experience (e.g., fewer course cancellations, optimal class sizes) and increase departmental profits and staff satisfaction.Created new continuing education courses and certificate programs, including Media Management and Digital Analytics, in conjunction with adjunct instructors and administrative.

Doctor Of Philosophy (Ph.D.), Human-Centered Computing

Master Of Arts (M.A.), Graphic Communication Management & Technology

Bachelor Of Arts, Spanish Language And Literature