Direct report to General Manager, leading day-to-day sales operations.• Sold down 25% of aged (2022-2024) new inventory within first month• Spearheaded launch of new third party marketing company - ensuring minimal downtime between campaigns• Directly responsible for attaining all key performance indicators set by manufacturers • Increased certification levels of sales team from 22% to 100% before end of quarter• Managed Used Vehicle Department (purchasing, reconditioning, pricing, and marketing)

Direct report to General Manager, leading day-to-day sales operations.• Increased Sales 32% YoY without a decrease in gross profit• Created Sales Forecast, Controlled department overhead costs, managed profitability of the department, drove sales • Oversaw marketing strategy to include SEO/SEM, TLA's, GA4, outside and inside events• Submitted and maintained records for Mazda Co-Op and Advertising Program, ensuring maximum recouperation of allocated funds.

• Among normal duties - took lead on CIT and Incentive schedules to ensure quick funding and payment.• Assisted GSM in allocations, forecasting, and marketing campaigns with third party provider• Directly responsible for attaining all key performance indicators set by manufacturers • Handled NVDR, Allocation, Facility Compliance, Training and Communications in accordance with the manufacturer’s guidelines

Direct report to General Manager, leading day-to-day sales operations.• Lead us to #1 in NorCal and Northwest Region for sales 2017, #1 in NorCal and #2 NW Region for 2018•Created Sales Forecast, Controlled department overhead costs, managed profitability of the department, drove sales• Directly responsible for attaining all key performance indicators set by manufacturers • Managed Marketing Team with Budget Proposals, Advertising, and Outside Events• Handled NVDR, Allocation, Wholesale, Facility Compliance, Training and Communications in accordance with the manufacturer’s guidelines

Strong leadership of sales force, streamlining processes and increasing effectiveness.• Recruited, Trained, and Mentored sales force with ZERO turnover• Oversaw F&I dept. keeping CIT and Hot Sheets at acceptable levels• Proficient with Dealertrack, DealerSocket & ADP/CDK• Oversaw Internet dept. To include: Pricing, Response Times, and Closing Ratios • Handled reporting of CPOs, RDRs, Incentive reconciliation, and district reporting• Assisted UCM in moving us to #1 CPO dealer in Western Region• Stepped in to cover finance, for scheduling conflicts• Worked with Ad firm to keep Ads current and in compliance with OEM• Oversaw visual displays on showroom and dealership lot• Worked with other departments to improve communications and facilitate better policies and procedures

Controlled sales relationship from start to finish. Maintained knowledge of available aftermarket products. Cultivated relationships with underwriters at finance departments. Ensured accurate and timely procurement and execution of paperwork, stipulations, and packaging to speed funding time.• Greet customers as they arrive and qualify reason for visit• Assist customer in wants and needs determination• Provide thorough walk-thru on selected models• Used test driving experience to highlight key features of model• Prepared credit application and structure for immediate approval• Acknowledged and addressed objections to ensure sale • Executed sale of applicable aftermarket products• Follow up on closed sales and provide after sales services• Effectively used CRM program to track and stay in touch with customers• Assisted in training of new sales consultants

Handled a multitude of car selling duties including cold calling and handling existing accounts. Conducted extracurricular events as directed by General Manager. Maintained presence at off-site retail location to increase knowledge and awareness for dealership. Direct car sales activities and provide after sale services as the contract dictates.• Greet customers as they arrive and qualify reason for visit• Assist customer in wants and needs determination• Provide thorough walk-thru on selected models• Used test driving experience to highlight key features of model• Prepared four-square and related paperwork• Provide excellent new car delivery for customers• Follow up on closed sales and provide after sales services• Effectively used CRM program to track and stay in touch with customers

Separated as E/4 after 5 years of active duty service following a 15month deployment for Operation Iraqi Freedom. Commendations include: Iraqi Freedom Campaign Medal, Army Commendation Medal, Army Combat Action Badge, Air Force Combat Action Medal, Purple Heart, 92MP BN. Combat Patch.