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Stephen Higdon is listed as Semi-Retired / Marketing and Sales Consultant based in Hawkins, Texas, United States. AeroLeads shows a matched LinkedIn profile for Stephen Higdon.
Stephen Higdon previously worked as Member of Planning and Zoning at City Of Willow Park and Marketing Director at Repurposeology. Stephen Higdon holds Bba Marketing, Business, Marketing, Economic, Music from Tarleton State University.
For over 35 years I have called print and graphic arts sales home. Since the early 90’s, I have watched as that industry has gone through significant changes in the products and services it offers. In 1994, I was fortunate enough to be involved with the beginnings of a revolution that was destined to change my and the marketing professionals world forever. That year found me in Seattle working with the graphic arts community when I was approached to apply my skills in the development of a market around a new print capability called Indigo. Though the Indigo was not what it is today, this new technology with its’ variable data capabilities and close to litho print quality, was quite an eye opener. The possibilities were endless. At the same time, I became aware of a new marketing philosophy, at least it was new to me, called Integrated Multi Channel Communications. The basis behind this idea was that all channels employed by a marketing team needed to work as an integrated engine push a brand in the same direction. The idea had some legs in specific industries; however it was not wildly accepted. Even though the idea didn’t really take off, I kept up with the developments associated with the concept and have always worked to see that it is more widely accepted.Now, as we enter a new age of marketing communications, the idea of a truly integrated marketing model has become a reality. Today we have the capability to have a conversation with our clients and prospects. Instead of just informing them, we are now able to listen to the needs of the market place and respond in real time.I also have a significate amount of experence with board membership and civic service as a member of my locate cities Planning and Zoning Comissions acting at it's chairman until I left the city to move the East Texas
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Willow Park, Texas
Looked over proposed building plans from developers. Either approved them to be forwarded to the city council for final acceptance or disapprove them base on lack of information, not fitting specific city building codes, etc. Served twice on the board and in the final year of 2016, served as Chairman of the Commision
Holly Lake Ranch, Texas
What is Repurposeology?The science behind the art of creating an alternative purpose for everyday discarded productsAll items are handmade using 100% reclaimed or recycled materials.With rising costs and our growing awareness of the effect we have on our environment, we feel these products are...the answer. The technique used to create these useful.
Fort Worth, Texas
Comark Direct offers the most comprehensive suite of communication solutions found anywhere. We've earned a reputation as one of the nation's premier communications and marketing companies by consistently delivering effective strategies, innovative technology and reliable services to our clients for more than forty years. Interested in learning how Comark.
Fort Worth, Texas
Took over the Fort Worth segment of the DFWAMA in 2009 focused on guiding it into becoming an accepting and inclusive professional association dedicated to the advancement of the marketing profession in Fort Worth.Since 2009, we have brought the association presence to the forefront in Fort Worth with the association events drawing good attendance and.
Fort Worth, Texas
Full service printerLarge Format
Was used as a floater who help each committee as needed.
Due to family concerns I moved to the Dallas/Fort Worth area in September of 2004 and accepted a position with Authentic in outside sales. In the first full year with in company and in the region, my sales totaled just over $500,000.00. Over that time, I was able to open several new accounts including some Top 200 corporations. In June of 2005, was asked.
I joined the firm in March as sales representative with focus on identifying and marketing to new client segments in order to take better advantage of new equipment acquisitions. From 1997 on, sales grew consistently with the addition of several high profile clients. I also developed and maintained an ACT database for prospect identification, core business.
On Demand Digital; I joined firm in 1994 to assist in the development of a market for a cutting edge technology company. Responsibilities included identifying target markets, developing marketing strategies, direct sales, developing client and prospect databases, digital marketing and representing organization at trade shows and industry gatherings. Upon.
I assisted in the establishment of a national magazine focused on the coffee industry. My responsibilities included concept and design of corporation image, direct advertiser contact, public relations, advertising design, database marketing and trade show coordination. I designed a trade show image that won several awards including best of show at the 1994.
Originally hired to developed client base for new 40-inch sheet fed press. Within a year, I acquired the responsibilities of Sales Manager that included the supervision of seven sales representatives, communications with production, market research, competitor evaluations, formulation of pricing strategies and client relations. Within a few months, sales.
Hired to development new accounts along with servicing of house clients, active participation in production, some manager assistance and sales supervision. In 1988 through 1989, I negotiated a major contract that represented 40% of total company sales in those years. As a direct result, my personal sales increased from "0" to $1,500,000.00 within three.
Activities and Societies: Member of Jazz Ensemble / Business Manager for JTAC - Student Newspaper / ROTC - Two Years
Carew involved a two week extensive study of the sales process
Activities and Societies: Music
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Stephen Higdon is listed as Semi-Retired / Marketing and Sales Consultant.
Stephen Higdon is based in Hawkins, Texas, United States.
Stephen Higdon has worked for City Of Willow Park, Repurposeology, Comark Direct, Dfw Chapter - American Marketing Association, and Redstone Visual Impressions.
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Stephen Higdon holds Bba Marketing, Business, Marketing, Economic, Music from Tarleton State University.
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