• Contributed to redesigns of existing website with new architecture (Next Js and Typescript) and responsive design to improve user experiences, enhance visuals and strengthen search engine rankings• Increased new page Performance, Accessibility, Best Practice and SEO scores by more than 80% average per page• Contributed to deliver webview mechanism for accommodation post purchase pages, where only one single source code for all platforms including Web, Android, and IOS

• Worked as a member of the CE team (Moka POS, GoKasir, GoStore, Selly) to improve products/ features that related to merchant and Moka POS• Facilitating design thinking process to create user-centered designs• Create a high fidelity design such as layouts, navigation systems as well as logos and graphics• Collaborate with researcher for domain research• Conducting the user interviews and usability testing to understand user needs and effectiveness of product• Embedded in scrum team to provide UX design requirements, guidance, and QA• Collaborate with product managers to define prioritization and vision• Performing metrics analysis post-launch to inform design/ UX optimization effortsAssisted the following projects:Advanced inventory adjustmentGobiz Plus EDC/ Moka ECR linkBundle package promoSplit payments

• Collaborate with Product Design Leads, Product Owners and stakeholders in designing business applications, B2B platforms and business solution portals.• Contribute in designing the application UX design concept.• Create visually appealing UI designs that align with design systems and user needs for business applications.• Create prototypes to demonstrate design concepts.

• Worked as a member of the Financial Technology (Fintech) team to improve products/ features that related to merchant lending, payments, and investment• I also worked for merchant team to improve products/ features that related to Tokopedia merchant seller.tokopedia.com• Facilitating design thinking process to create user-centered designs• Providing UX specs, guidance, and QA for dev• Collaborate with product owners and business to understand product vision, business requirements, and solve user-related problems• Collaborate with researcher for the research and usability testing• Collaborate with UI, UXE, and SE on the technical perspective in the design process• Exploring best practice approach to execute comprehensive design documentationAssisted the following projects:Financial Technology (Fintech)
Tokopedia EmasMitra toppersMerchant landing pageMerchantSeller dashboard homeGold Merchant RebrandingFlash sale improvementWawasan Pasar (Market insight)Product upload