• Leading end-to-end research to uncover unmet needs and drive healthy behavior change for 8,000+ members with Type 2 Diabetes• Collaborate cross-functionally with product, design, clinic, engineering, and marketing–including partnership with Expert Advisory Committee–to bring research findings into solutions for member-facing mobile app and the internal-facing Coaching Portal• Utilize qualitative and quantitative methods to monitor customer satisfaction and drive iterative improvements across the Level2 ecosystem • Optimize member outreach processes and survey methods, streamline research methodologies to ensure consistency and alignment across teams, and serve as the primary customer insights liaison

• Conducted exploratory research on a potential new product via in-depth, expert interviews• Collected and analyzed qualitative and quantitative data for concept testing• Collaborated on reports to communicate study findings and enable decision-making for stakeholders

• Contributed to successful launch of Augmented Reality tool for a major luxury, retail brand by documenting observations from ten in-person usability tests and collaborating with research leads on synthesis

• Reduced drop-off rates through redesign of registration process based on insights from qualitative and quantitative research• Increased engagement on site by redesign of homepage to bring most desired actions in a central view • Coordinated with development team to execute CMS migration with a focus on user retention

• Conceptualized complex science phenomena for investor communications, resulting in Company acquisition• Led branding, packaging & website design for FDA-pending approval drug

• Created visual merchandise assets for company website daily• Designed a digital event calendar for the store in NYC and made the logo for The RealReal Cafe in NYC - grab a cup of coffee to see it!

As a freelance designer, I worked 1:1 with clients to accomplish their goals, including personal or small business branding, web creation, event invitations, posters or personal projects. Clients included: Collective Lotus, Above Safaris, Aril Studios, and more.

• Created, deployed, and analyzed Company's first demographic survey and communicated actionable insights for leadership• Recognized for my high client retention rate• Spearhead the launch of the Branding Department, which welcomed clients to the Concierge Program, properly set expectations, helped them identify a personal brand, and strategized a plan to accomplish their personal goals• Curated client brands and built over 250 customized websites

My Family and Me study within the Psychology Department:While the over-arching study focused on family relationships, my particular portion was to assess the adolescent and their "best friend" relationship. I interpreted behavioral traits and assed the prevalence of affiliation versus safety in the child's best friendship.

• Supported vascular surgeon in study to determine whether a fistula or graft leads to fewer failures in patients receiving dialysis • Analyzed and presented data supporting our hypothesis that fistulas yield fewer failures