Hillary Dow, Mba

Hillary Dow, Mba Email and Phone Number

From Farm to Bookshelf @ Darling's Auto Group
brewer, maine, united states
Hillary Dow, Mba's Location
Hampden, Maine, United States, United States
Hillary Dow, Mba's Contact Details
About Hillary Dow, Mba

Born and raised in the rural mountains of Maine, I still call the Pine Tree State my home. In 2019 I launched my own indie publishing company, Binding Tales. The stories and characters of Binding Tales books are inspired by the zany things done and said by our two young children. I channel the joy and adventure of our life into unique works of art, illustrated with wool locally sourced from Maine fiber farms. The pictures are needle felted and then reproduced for publication. My other profession rests in marketing. I currently lead a small in-house marketing agency for an auto group representing 14 brands, with dealerships across Maine. I used to say that I would illustrate children's books when I retire, someday. I've grown wiser over the years and now make time multiple days a week to bring my stories and illustrations to life. A full-time career, two active children, family activities, plus growing my own small business keep me busy — and I LOVE it! www.darlings.comYou'll do better at Darling'swww.bindingtales.comFrom Farm to Bookshelf

Hillary Dow, Mba's Current Company Details
Darling's Auto Group

Darling'S Auto Group

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From Farm to Bookshelf
brewer, maine, united states
Website:
darlings.com
Employees:
130
Hillary Dow, Mba Work Experience Details
  • Darling'S Auto Group
    Marketing Manager
    Darling'S Auto Group May 2022 - Present
    Bangor, Maine, United States
    In my role, I oversee a team of three FT and two PT staff, and what a mighty team we are! Without an outside creative agency, our department supports Darling's fifteen automotive brands, with nine dealerships located in Ellsworth, Bangor, Augusta, Newport, and Brunswick, along with Darling's Insurance Agency, two fixed operations hubs and a commercial vehicle center. I've now been directly involved with two automotive dealership acquisitions and one insurance agency acquisition.When I'm… Show more In my role, I oversee a team of three FT and two PT staff, and what a mighty team we are! Without an outside creative agency, our department supports Darling's fifteen automotive brands, with nine dealerships located in Ellsworth, Bangor, Augusta, Newport, and Brunswick, along with Darling's Insurance Agency, two fixed operations hubs and a commercial vehicle center. I've now been directly involved with two automotive dealership acquisitions and one insurance agency acquisition.When I'm not guiding and supporting the efforts of my team there are media buys to be made, scripts to write, budgeting to do, invoices to code; and vendors to meet with, review and analyze performance results, brainstorm, and map out strategy. Did I mention managing our co-op funds? For the General Managers of each dealership, I prepare monthly lead generation and performance reports so we can drill down on what is working well, optimize it even further, and focus our efforts on activities that generate leads entering our sales funnel, *focusing on lead generation that is converting to sales. Serving Maine since 1903, now a 4th generation business employing over 600 people, Darling’s has been one of the Best Places to Work in Maine for nine years running. It’s not just our slogan, we’re sure of it… You’ll do better at Darling’s.To learn more about Darling’s Auto Group, please visit www.darlings.com Show less
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  • Binding Tales
    Founder, Author, Illustrator
    Binding Tales Apr 2019 - Present
    Hampden, Maine, United States
    Binding Tales is my indie publishing company, with eleven children's books published to date. What began in 2019 with the creation of interactive paperback children’s with guided composition and illustration prompts, pivoted in 2021 to focus on fully illustrated children's books.When 2020 hit and we were all rocked by the pandemic, I found myself easing stress by felting more and more. Binding Tales brings wool From Farm to Bookshelf with vibrant children’s books that delight readers of… Show more Binding Tales is my indie publishing company, with eleven children's books published to date. What began in 2019 with the creation of interactive paperback children’s with guided composition and illustration prompts, pivoted in 2021 to focus on fully illustrated children's books.When 2020 hit and we were all rocked by the pandemic, I found myself easing stress by felting more and more. Binding Tales brings wool From Farm to Bookshelf with vibrant children’s books that delight readers of all ages with illustrations felted with wool sourced from Maine farms and fiber folk. As the illustrations come to life I capture my process and felting techniques in digital felting lessons that are available to my growing online community and for sale on my website. The full content library is available in my felting master class. The master class offers a treasure trove of content ranging from real time video lessons (over 30 lessons averaging 90 minutes each), still image galleries, time lapse videos, and master tips to help you develop as a fiber artist.As my library of books, original artwork, and online library of felting classes continue to grow, I would be honored to share in your creative journey! https://bindingtales.com/ Show less
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  • Hillary Dow Marketing
    Owner
    Hillary Dow Marketing Jan 2014 - Present
    Auburn, Maine
    AccomplishmentsIn 2020 I worked with the owners of a Wrinkle in Thyme farm to successfully build and launch their first eCommerce store (using Shopify) in response to market shifts in the wake of the COVID-19 pandemic.In 2019 I worked with Movement Matters to build and launch a new website that has positioned this Feldenkrais practitioner to now record, package and post her virtual classes as recorded products for sale on her WordPress website. I wrote my first book and… Show more AccomplishmentsIn 2020 I worked with the owners of a Wrinkle in Thyme farm to successfully build and launch their first eCommerce store (using Shopify) in response to market shifts in the wake of the COVID-19 pandemic.In 2019 I worked with Movement Matters to build and launch a new website that has positioned this Feldenkrais practitioner to now record, package and post her virtual classes as recorded products for sale on her WordPress website. I wrote my first book and self-published in December 2018! Marketing For Rookies is for the aspiring in-house marketing professional, helping them elevate their skillset and catapult from marketing rookie to rockstar! Responsibilities and Key ServicesMarketing ConsultingPublic Relations ConsultingGraphic and Website DesignDigital Marketing - SEO, SEM, PPC, Digital Display, Social Media ManagementVideography and SEO Video ImplementationVendor Relationship ManagementStrategic Human Resource ConsultingFinancial Management Show less
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  • Androscoggin Bank
    Senior Marketing Specialist
    Androscoggin Bank Dec 2021 - Jun 2022
    Lewiston, Maine, United States
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  • Payroll Management, Inc.
    Marketing Manager
    Payroll Management, Inc. Mar 2018 - May 2019
    Portland, Maine Area
    I built the marketing and communications position from the ground up, designing strategy and campaigns in support of a seven-member sales team.AccomplishmentsConsistent monthly increase in site traffic year/year of 101% +users/month over a 6 month period (July-Nov), New users up 107% + and pageviews up 52% + over the same period. Consult form conversion of 6% and 40 qualified in market leads generated in 6 months.Consistent increase in blog traffic year/year of 204%… Show more I built the marketing and communications position from the ground up, designing strategy and campaigns in support of a seven-member sales team.AccomplishmentsConsistent monthly increase in site traffic year/year of 101% +users/month over a 6 month period (July-Nov), New users up 107% + and pageviews up 52% + over the same period. Consult form conversion of 6% and 40 qualified in market leads generated in 6 months.Consistent increase in blog traffic year/year of 204% +users/month over a 6 month period (July-Nov), Unique page views up 147% + and exit down 19% + over the same period. Search marketing campaign, with landing page design and a strong call to action has created a consistent inbound lead generator, fueling $30k in new revenue over 5 months, with straight line attribution.Enhanced the client experience through consistent use of brand standards across media and platforms for both internal and external stakeholders. Show less
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  • St. Mary'S Regional Medical Center
    Director Of Planning & Marketing
    St. Mary'S Regional Medical Center Nov 2015 - Aug 2017
    Lewiston/Auburn, Maine Area
    AccomplishmentsFully integrated the St. Mary's brand identity across the digital space, improving the user experience and significantly increasing market penetration through SEO-SEM, geo and demo-targeted digital display ads, AdWords, paid and organic social, video, and audio marketing.Successfully branded and promoted the relocation of a specialty practice with remarkable results of a digital and radio campaign in the 12 months following. The practice has more than doubled in size… Show more AccomplishmentsFully integrated the St. Mary's brand identity across the digital space, improving the user experience and significantly increasing market penetration through SEO-SEM, geo and demo-targeted digital display ads, AdWords, paid and organic social, video, and audio marketing.Successfully branded and promoted the relocation of a specialty practice with remarkable results of a digital and radio campaign in the 12 months following. The practice has more than doubled in size and growth projections are strong. Sixty-seven professional videos were produced over 18 months, including a brand story video, provider and staff profiles, recruitment videos, health education videos in English as well as Somali, and an employee recognition program video. Videos were embedded on the St. Mary's website and drove the remarkable increase in social engagement and online testimonials.Transformed internal communication channels to more effectively reach employees, patients and guests of the health system. Primary channels include employee e-news - Insights (redesign via Constant Contact), the launch of an internal CEO podcast - the St. Mary's Broadcast, and the launch of 20 digital signs across the health system. Show less
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  • Modern Pest Services
    Marketing Manager
    Modern Pest Services May 2015 - Nov 2015
    Brunswick, Maine
    AccomplishmentsEstablished consistent communication and business development plans with general managers of service centers across three states, leading to the successful achievement of corporate revenue goals by year-end. I broke the mold and traveled to each service center on a regular basis to work with them to help meet shared goals. Icing on the cake came to fruition when we planned and then distributed branded employee parkas from LL Bean. This was a huge win with technicians in the… Show more AccomplishmentsEstablished consistent communication and business development plans with general managers of service centers across three states, leading to the successful achievement of corporate revenue goals by year-end. I broke the mold and traveled to each service center on a regular basis to work with them to help meet shared goals. Icing on the cake came to fruition when we planned and then distributed branded employee parkas from LL Bean. This was a huge win with technicians in the field! I also brought a local photographer on-site for corporate headshots for the executive team and managers, it was great!ResponsibilitiesLead Generation, Broadcast Media, Advertising, Content Generation, Collateral Development, Vendor Management, Website Management, Digital Marketing (Paid Search, SEO, Email Marketing, Social Media, Local Listings), Call Tracking Metrics, Graphic Design, Client Retention Programs, Strategic Business Analysis Show less
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  • Austin Associates, Pa, Cpas
    Director Of Marketing And Business Development
    Austin Associates, Pa, Cpas Oct 2007 - Apr 2014
    Auburn, Maine
    AccomplishmentsFirst-year annual billings of new client acquisitions increased 375% from 2007 to 2014.Doubled+ the size of the audit department, acquiring significant nonprofit audit clients.Launched a successful rebrand of the firm's corporate identity.Served on the executive management team, ultimately resulting in successful shareholder succession.Responsibilities Marketing Strategy - New and Traditional MediaMedia BuysGrowth StrategyBusiness… Show more AccomplishmentsFirst-year annual billings of new client acquisitions increased 375% from 2007 to 2014.Doubled+ the size of the audit department, acquiring significant nonprofit audit clients.Launched a successful rebrand of the firm's corporate identity.Served on the executive management team, ultimately resulting in successful shareholder succession.Responsibilities Marketing Strategy - New and Traditional MediaMedia BuysGrowth StrategyBusiness Development Coaching Client Acquisition & RetentionBusiness Development ProposalsDigital MarketingEvent ManagementPublic Relations and Corporate GivingBuilding Strategic Alliances Throughout the Community and Industry SectorsManage Employee Application and Interview ProcessDesign & Implement Employee Review Process, Including 360̊ ReviewsInitiate & Support Corporate Culture InitiativesDesign & Facilitate Annual Corporate Retreat Show less
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  • Hillary Dow - Artist
    Owner & Artist
    Hillary Dow - Artist Jun 1996 - Jun 2013
    Early years of my fine art career ~ art creation, client acquisition & relationship management, financial management, marketing
  • Bek Inc
    Marketing Director
    Bek Inc Nov 2005 - Oct 2007
    Brunswick, Maine
    AccomplishmentsLeveraged partner co-op advertising programs through Microsoft and Cisco.Launched the first company website.Planned and executed a successful partner event, bringing vendors to the local market to meet face to face with clients and prospects. Partners included Microsoft, Cisco, Viewsonic, DELL +
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  • Bek Inc
    Administrative Assistant
    Bek Inc Feb 2005 - Nov 2005
    What started as a front desk administrative reception position quickly blossomed into a career path in marketing.
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Hillary Dow, Mba Skills

Marketing Advertising Marketing Strategy Email Marketing Marketing Communications Strategic Planning Social Media Social Media Marketing Leadership Corporate Communications Event Planning Management Business Development Public Speaking Entrepreneurship Community Engagement Digital Marketing Customer Service Small Business Online Marketing Corporate Events Budgets Brand Development Market Planning Strategy Non Profit Boards Social Networking Web Design Direct Marketing Graphic Design Sponsorship Public Relations Team Building Budgeting Business Networking Facebook Marketing Lead Generation Corporate Identity Microsoft Office Sales And Marketing Nonprofit Organizations Sales Sales Management Blogging Search Engine Optimization Search Engine Marketing Executive Coaching Communication

Hillary Dow, Mba Education Details

Frequently Asked Questions about Hillary Dow, Mba

What company does Hillary Dow, Mba work for?

Hillary Dow, Mba works for Darling's Auto Group

What is Hillary Dow, Mba's role at the current company?

Hillary Dow, Mba's current role is From Farm to Bookshelf.

What is Hillary Dow, Mba's email address?

Hillary Dow, Mba's email address is hi****@****npa.com

What is Hillary Dow, Mba's direct phone number?

Hillary Dow, Mba's direct phone number is +120749*****

What schools did Hillary Dow, Mba attend?

Hillary Dow, Mba attended University Of Hartford, Southern New Hampshire University.

What are some of Hillary Dow, Mba's interests?

Hillary Dow, Mba has interest in Networking, Design, Gardening, Getting Things Done, Marketing, Photography, Advertising, Painting, Business, Strategic Planning.

What skills is Hillary Dow, Mba known for?

Hillary Dow, Mba has skills like Marketing, Advertising, Marketing Strategy, Email Marketing, Marketing Communications, Strategic Planning, Social Media, Social Media Marketing, Leadership, Corporate Communications, Event Planning, Management.

Who are Hillary Dow, Mba's colleagues?

Hillary Dow, Mba's colleagues are Paul Hilchey-Chandler, Ted Hatheway, Jeff Monk, Frank Sprague, Nicholas Spann, Laurie Dutil, Jill Bemis.

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