Himansh Kumar Email & Phone Number

Bengaluru, Karnataka, India

Bengaluru Area, India

Led the development of content and brand strategy for clients like, Pernod Ricard, Sobha Developers, IHG – Holiday Inn Hotels, Ab InBev, Swiggy, Kingfisher Radler, #Foodgasm, Phable Care, Bonhomia, Money Tap and Frootality.Created voice and tone guidelines for marketing and product content.Coached a team of content designers creating content for both digital and offline mediums.Strategised, created, and planned consumer marketing campaigns for TV, print and radio.

Bengaluru Area, India

Created in-store and digital customer experience journeys for brands like, Roadster-Myntra, Urban Ladder, Reliance – Project Eve, Nokia, Pepsico – Tropicana, Cult.fit, Flying Machine, HRX, Patanjali, Bluestone, Social Sarjapur, Arrow, and Barbeque Nation.Developed strategies for retail environments to increase customer interaction and engagement across categories like apparel, hospitality, furniture and home furnishing, jewellery, etc.Ideated, designed, and developed the technology integration at the Roadster-Myntra retail store in Bangalore which was awarded Gold at the VM&RD awards for the best digital experience.Managed PR for the firm in liaison with the top retail magazines and blogs in India ensuring increased brand reach.

Bengaluru Area, India

Created content for digital, print, and video ads for brands like Arvind – Unlimited, Onesta, Ruosh, Unibic Cookies, Wonderchef, Treebo Hotels, Twiss, and Nova.Strategised and planned content calendars with a focus on increasing brand recall and retention across different categories like technology, F&B, retail, and fashion.

Bengaluru Area, India

Developed the persona, content strategy, and conversation style guide for a personal concierge bot.Created new product features like horoscope, weather, and life help in collaboration with product and tech teams for increased consumer retention and interaction on the app.

Bengaluru Area, India

Developed and executed the brand voice, content, and digital strategy of the brand.Created the content style guide for business, marketing, and catalogue communication.Led and executed content strategy for a more personalised order experience leading to a 10% increase in total orders.

Bengaluru Area, India

Strategised and created content for taxi and auto booking experiences on the app and web.Led and executed the content of the UX flows for booking outstation cabs. Integrated the post ride experience with downloadable city guides to help consumers explore new cities.Wrote and edited content for web and app banners, digital ads, brand videos, radio jingles, and marketing collaterals.

Gurgaon, India

Created content for hotel booking flows and in-app marketing banners.Ideated and developed the monetising of travel blogs via product integration.Wrote and edited content for travel & lifestyle blogs, newsletters, marketing emails, and social media campaigns.

Noida Area, India

Led, strategised, and created website and product content for ERP and e-commerce management software.Wrote content for press releases, product emails, and case studies.

Vadodara Area, India

Wrote and edited news stories for a UK media group in areas of technology, entertainment, politics, and sports.Covered the English Premier League season including news about transfers.Created a network of news writers across India and UK, and commissioned news articles across different categories.

Hyderabad Area, India

Conducted market research for brands like P&G, EMC2, Dell Cloud Computing, BMW, Verizon, JPMorgan Chase, Citi, and AT&T.Analysed reports of research surveys and created comprehensive reports with actionable insights for the brands.

Hyderabad Area, India

Recruited financial agents to increase product sales.

Managed communications and traffic near the VIP box, and the stands on the ground during the first edition of the Indian Premier League.

Bba, Economics And Psychology, First

Activities and Societies: Radio plays, Writing content for music reviews, promotions for music albums, and event management.

Senior Secondary, Cbse Syllabus, First

Activities and Societies: Science Club, Literary Arts, Cultural Events, and Sports Committee

High School, Cbse Syllabus, First

Activities and Societies: Literary Arts, Cultural Events, and Sports Committee