Himanshu Mishra Email & Phone Number

Noida, Up, In

Noida

Heading up the performance marketing activities for upGrad Abroad

Gurugram, Haryana, India

- Leading a dynamic team of 2, fostering collaborative efforts to drive client success- Managing a multiple cr monthly budget exceeding across Google, Meta, LinkedIn, and DV360 & other media buying platforms focusing on lead generation and branding.- Executed impactful direct branding campaigns in collaboration with prominent OTT and digital platforms, including Hotstar, Zee5, Sony, Inshorts, Jiocinema, MXPlayer, Spotify etc. to enhance brand visibility and recognition.- Utilizing CRMs like NoPaperForms, LeadSquared, and HubSpot to meticulously track lead dispositions and assess campaign performance, driving data-informed decision-making. initiatives.

Gurugram, Haryana, India

Noida, Uttar Pradesh, India

Adsondigital was an exciting journey in the world of performance marketing, catering to clients in the D2C, Education, Legal, Real estate industry.What began as a one-person venture blossomed into a vibrant team of over 10 talented individuals. Our story reached its peak when we strategically passed the torch, selling our thriving business and cherished client relationships to another agency.

Bhopal, Madhya Pradesh, India

As an Marketing Associate at Appointy, a SaaS startup offering online appointment scheduling software, I spearheaded strategies that increased organic traffic by 150% and ranked competitive keywords like online booking software, appointment scheduling software, enterprise appointment scheduling software etc. Additionally, I generated high-quality enterprise leads through targeted Google Ads and Meta Ads campaigns, driving measurable business growth & high LTV clients.

Noida

Elevated conversion rates of lead generation campaigns for Medical Loan and Medical EMI Card from 1.5% to 10% within two months, leveraging advanced scaling and optimization strategies.- Focused on achieving KPIs and KRAs by generating consistent, high-quality leads for products such as Medical Loan & Medical EMI Card through Google, FB, and Native Advertising.- Maintained and optimized online campaigns by regularly monitoring keywords, bids, impression shares, frequency, quality scores, ROAS, and other vital metrics to ensure optimal results.- Boosted organic traffic via SEO strategies from 5k/month to 250k/month, significantly expanding online visibility.- Managed and proposed innovative content ideas for YouTube channels & blogs and formulated comprehensive content marketing strategies catering to all sales funnel stages, ensuring content coherence and relevance.- Created and proofread ad and landing page content, maintaining a consistent and effective brand message.

Noida Area, India

- Developed a proper funnel and strategy for increasing & promoting organic lead generation.- Led and managed a team of content writers to generate SEO-optimised Content, associates and interns for resolving technical, and On-Page issues & and generating quality backlinks.- Monitoring and reporting website organic growth statistics.

Education record

Bachelor Of Arts - Ba, History & English Literature

12Th Cbse, Mathematics