Using human and Artificial Intelligence to drive innovation and enhance value.

- Run day to day operations of heavy equipment division which include JCB earth moving equipment and FUSO trucks- Develop business strategy to align with group strategy and put into effective execution- Lead teams of Sales, Spareparts, Services, and Marketing to achieve target of topline and bottomline as agreed with corporate office and manucturing principals- Perform sales and problem solving roles both inside company and for customers- Perform cross division sales to contribute to sales of whole company- Expand market for existing brands and bring in new products to grow existing division- Handle key accounts directly that have imoscts on division- Offer coaching for own division staff and set them to be trained and developed to achieve career aspiration and marjet demand- Handle relationship with principal suppliers to get max support in market- Offer training on Strategy and Leadership for company's staff

STRATEGY DEVELOPMENT & EXECUTION• Identification of growth opportunities cross-business units through investments, divestments, partnerships, etc.• Responsible for the strategy execution of cross-business units initiatives.• In charge of the long-term trends and outlook monitoring as well as competitive intelligence.• Communicating a company's strategy internally and externally so that all employees, partners, suppliers, and contractors understand the company-wide strategic plan and how it carries out the company's overall goals.• Driving decision-making that creates medium- and long-term cross businesses strategy improvement.• Establishing and reviewing key strategic priorities and translating them into a comprehensive strategic plan.• Monitoring the execution of the strategic plan.• Facilitating and driving key strategic initiatives through inception phase.• Ensuring division’s strategic planning projects reflect organizational strategic priorities.• Partnering with institutional leadership, special committees, and consultants to support execution of key initiatives.• Developing inclusive planning processes.• Translating strategies into actionable and quantitative plans.• Work with top management team who are charged with executing strategies.• Acting as a resource across an organization to increase broad cohesion for strategic plans.PUBLIC RELATIONS • In charge of PR team and driving PR strategy and campaign to promote RMA brand and product brands under RMA (Cambodia) Group, with a PR Manager.• Handling key media to promote agendas of RMA (Cambodia) Group• Handle corporate affairs in dealing with government institutions, local and international chambers of commerce, and foreign embassies.• Promote internal communications from top to bottom levelsBUSINESS DEVELOPMENT• Develop special business development initiatives and assist in special deals for Special Products Division for world-class brands.

• Manage daily operations of sales, aftersales, and marketing activities to drive business growth of Ford, Jaguar and Land Rover vehicles• Develop strategic plan for growth and market expansion• Lead team of sales department, marketing department, and aftersales to develop effective teamwork and drive business growth and profitability• Explore new business opportunities for company • Drive business expansion for parts and services of vehicles• Lead marketing team change from being support department to be an idea-led department• Develop relationship with key clients and key stakeholders • Develop strategy for each model of vehicles, parts, and services business • Streamline reporting system and report structure for effective communication

• Manage daily operations of sales, aftersales, and marketing activities to drive business growth of Ford vehicles• Develop strategic plan for growth and market expansion• Lead team of sales department, marketing department, and aftersales to develop effective teamwork and drive business growth and profitability• Explore new business opportunities for company • Drive business expansion for parts and services of vehicles• Lead marketing team change from being support department to be an idea-led department• Develop relationship with key clients and key stakeholders • Develop strategy for each model of vehicles, parts, and services business • Streamline reporting system and report structure for effective communication

• Lead the company to growth and profitability with good standing in the advertising industry, serving multinational clients such as Sony Ericsson, British American Tobacco, VOA, Unilever, DayDay soft drink, etc.• Offer advice to the Managing Director on business development, financial health, and strategic development of the company and industry competition• Develop and execute business plan as agreed with the Managing Director• Drive business development of the company• Lead a team of talented staff to produce satisfactory output• Develop an effective management team to achieve strategic objectives• Craft strategy and strategic plan to grow the company as agreed with shareholders• Manage day-to-day operation of the company• Keep relationship with current clients and explore more clients to meet company’s objectives• Work with media to carry out promotional campaign of clients

Mining Exploration at Rovieng district, Preah Vihear province

• Set up ACCA representative office in Cambodia and represent the global accountancy body in Cambodia; • Develop Teach Network forum by involving local universities, companies, and local bodies to establish Accounting Education Framework • Position ACCA brand among key stakeholders, students and professionals• Run day-to-day operation of ACCA representative office in Cambodia• Organize training seminars, CPD, and conferences related to technical and soft skills to support members and the public i.e “The contributions of professional accountants in the development of a healthy stock exchange and capital market” on the 4th of April, 2008, and lately help sourcing speakers for SECC on a conference of “Accounting Standards for Public Issuing Companies” in June 2009• Establish media relation for reputation building of ACCA • Develop and nurture relationship with ACCA’s key stakeholders such as government institutions, local accountancy body KICPAA, National Accounting Council, employers, and other relevant institutions such as Securities and Exchange Commission of Cambodia to establish a robust accounting profession in Cambodia and to support growth of capital market• Perform business relationship management with key accounts • Organize key graduation, networking and profile-raising events to promote ACCA and accounting profession• Provide customer service support and assist in new market development in Lao PDR• Develop and execute strategic business plan according to ACCA’s corporate strategy• Promote new products and services to potential students, key employers and other stakeholders to develop new business• Develop budget and manage finance of ACCA Cambodia • Provide customer support services to ACCA members and students • Provide support and co-operation services to local accountancy body, Kampuchea Institute of CPA and Auditors• Work with other offices in Asia-Pacific to promote ACCA effectively

• Develop and implement curriculum, academic programs and plan to achieve required higher education standards;• Develop marketing plan and provide concepts on developing marketing materials; • Launch International MBA (a joint venture with a US-based University) and local MBA programs; • Provide advise to students on academic affairs;• Develop new business plan to generate more revenue for the university;• Recruit lecturers • Lead staffs in academic department• Work out budget for academic department• Handle international relation affairs of the universities

• Advise visiting British Businessmen on new business opportunities and business environment of Cambodia;• Conduct tailored market information report and answer business inquiries of UK-based companies;• Build relationship with relevant Ministry officials and local businessmen to facilitate British business and secure related information;• Identify local partners for British business;• Assist British businessmen in doing business in Cambodia and when they face problems in dealing with local officials;• Work with local and international media to promote British image in Cambodia• Develop press release and convey key messages of the UK to local audiences• Acquire information through contacts with politicians and journalists (economy, business, politics ) • Develop daily news report on politics, economy and business for internal use and UK Foreign Office• Represent British Embassy in public conferences, meetings or seminars

• Manage a local strategic brand; • Part of a team to launch a mid-price cigarette brand; • Develop brand marketing plan; • Monitor brand performance and the competition;• A member of new product development team which works on new product development; • develop promotional programs for key strategic brands; • Work with advertising agency (Bates Advertising) on planning and running promotion of brand• Develop budget and monitor expenditure for brand