• Mapping user journey and analyzing user conversion funnels to assist the development team for product improvement. • Preparing Excel dashboards, reports to analyze the weekly performance and reducing the churn rate for DKR-matrimonial app that connect potential match seekers with each other and relevant, verified match makers• Working alongside with developers, QAs and designers for efficient delivery of tech products• Managing social media channels for MilKar and DKR by creating engaging content in accordance with different brand campaigns• Devising & executing marketing campaigns based on social media trends to increase social media outreach

• Secured partnerships with 110+ NGOs for Milkar.com, ensuring presence of 2500+ volunteers in major cities of Pakistan• Mapping user journey and analyzing user conversion funnels to assist the development team for product improvement. • Preparing Excel dashboards, reports to analyze the weekly performance and reducing the churn rate for DKR-matrimonial app that connect potential match seekers with each other and relevant, verified match makers• Working alongside with developers, QAs and designers for efficient delivery of tech products• Managing social media channels for MilKar and DKR by creating engaging content in accordance with different brand campaigns• Devising & executing marketing campaigns based on social media trends to increase social media outreach

• Processing the house help’s working hours into the pay roll system• Providing relevant house help support via increased supply (approximately 5 per week)• Improving helper and customer experience through commercial, marketing and operational channels• Publishing reports and dashboards using Power BI

• Ensuring standardized administrative operations• Managing contracts and provided support in all roles to BR franchises across Pakistan• Processing nationwide travel expense claims of permanent and outsourced employees

• Working with management to create and implement social campaigns • Updating the database for events, seminars and workshops

• Handling all the online marketing and social media activities• Organizing campus drives and conducted interviews for business start-ups

• Maintaining database in MS access • Assisting evaluation of the profit centers through monthly forecast reports

• Dealt with clients and their queries regarding their bank accounts.• Advertising bank products and services to potential clients.