As a Brand Manager at Upluup, I created and executed online and offline marketing campaigns for over 12 brands, boosting their sales and social media presence. I also managed the visual and written content for their platforms, ensuring consistency and quality across different channels. I have successfully planned and assisted several photo shoots, both editorial and product-centric, to help establish a unique visual identity for each brand.I am currently pursuing a Master of Arts in Creative Writing at the University of Westminster, where I hope to develop my storytelling and communication skills further. I have a Bachelor of Arts in Strategic Communications from Penn State University, where I gained valuable experience in content writing, editing, and research. I have worked as a Senior Content Writer at Quirky Perks, where I revamped their website and increased their reach and engagement. I have also completed an Editorial Leadership Programme at College Magazine, where I led and coached a team of five writers. I am passionate about conveying complex messages in a simple and accessible way, and I aspire to get into the marketing industry.