Scott Hunter Email & Phone Number

New York, NY, US

London, London, GB

As the Global Director, Marketing Intelligence and Sciences, I lead the development and execution of advanced audience strategies and the modernization of marketing technology stacks for clients worldwide. My role blends strategic data-driven marketing with technical leadership, focusing on optimizing media investments and creating meaningful consumer.

Philadelphia, PA, US

As VP - DNA at Digitas Health, I designed and implemented advanced data strategies specifically tailored for pharmaceutical clients in both DTC and HCP workstreams. My work focused on optimizing Healthcare Professional (HCP) targeting, with a deep understanding of the lab coat to blue jeans consumer journey, ensuring that marketing efforts were precisely.

As VP of Data and Platform Solutions, I led transformative data initiatives and advanced platform solutions, driving significant business impact through expert application of Data Science and Machine Learning. My role involved designing global data integration solutions, managing complex development projects, and continuously pushing the boundaries of.

As Director of Cognitive Platforms, I advanced the agency’s marketing capabilities by leveraging emerging technologies and deep insights into human behavior. My focus was on deploying next-generation marketing solutions, including AI and cloud-based platforms, to drive strategic outcomes and enhance audience engagement. I led the development of.

As Lead - Data Activation and Integration, I pioneered the development and implementation of advanced data and technology solutions to enhance marketing strategies. I was instrumental in integrating emerging technologies and leveraging early-stage AI to drive innovative marketing approaches. My role involved consulting with clients to identify strategic.

Atlanta, Georgia, US

In my role as Sr. Programmatic Media Analyst at Cox Media Group, I managed the programmatic media channel across 27 markets and 3 daily content sites, contributing to a net revenue of $11 million in 2015. from an operating loss of $4 million in 2014. I played a key role in monetizing TV properties and national digital assets, negotiating with top agencies.

Detroit, MI, US

In my role as Programmatic Media Analyst at GTB, I was instrumental in launching and managing the programmatic trading desk for Ford Motor Company, overseeing targeted display, video, mobile, and social channels. My role involved real-time campaign management and optimization, contributing to Ford's digital strategy and driving impactful results.Key.

Ferndale, MI, US

As a Digital Strategy Manager at Search Optics, I played a key role in developing and executing comprehensive digital strategies for Fortune 500 automotive brands, including BMW, GM, and Fiat. My focus was on optimizing digital channels and aligning marketing efforts to drive impactful results for auto dealer groups.Key Achievements:- Account Management.

US

During my tenure at WXOU Radio, I was recognized as a creative leader in the non-profit media space, driving innovation and excellence in the eleventh-ranked media market in the U.S. My role involved developing award-winning content and implementing strategies that significantly enhanced engagement and brand presence. My role as a brand host saw me hosting.

As Creative Director at Somerset Lending Corp, I was instrumental in establishing and expanding the firm's online presence and social strategy, transforming its digital footprint and recruitment efforts within a short timeframe.- Social Media Innovation: Pioneered the development of a comprehensive social media strategy for a boutique lending firm that.

As Live Event Director at Paul J. Miles Music, I led and produced impactful live events that not only raised over $500,000 for prominent non-profits but also provided a valuable platform for both local and national musical artists. My role was integral in creating memorable experiences that benefitted the community and showcased diverse talent.- Leadership.

Basking Ridge, NJ, US

As a Senior Account Executive at Verizon Wireless, I demonstrated progressive growth in sales and leadership, contributing to both individual and team success while shaping future management practices.- Leadership and Training: Selected as a founding member of the Manager in Training program, where I developed digital and group models that became the.

As General Manager at Coffee Beanery Ltd., I revitalized a struggling coffee shop location, turning it into a profitable center by focusing on enhancing customer experience and integrating engaging entertainment initiatives.- Turnaround Leadership: Successfully transformed a failing location into a profitable business by prioritizing exceptional customer.

Bachelor Of Arts - Ba, Journalism

Bachelor Of Arts (B.A.), Communication Design And Media Studies