Tom Irwin Email & Phone Number

United Kingdom

• I've been designing content and writing UX copy for Three UK as part of a vast digital transformation project, collaborating with stakeholders across the business on end-to-end user journeys within an agile.
• Designing accessible content and writing UX copy for end-to-end user journeys
• Adapting to distinctive tones of voice and brand personalities
• Building out content strategies and governance models
• Analysing results and testing concepts to improve user experience
• Creating and maintaining style guides, pattern libraries, and usage rules

Stroud, Gloucestershire

Stroud, Gloucestershire

Wallingford, Oxfordshire

AngloInfo is an information resource for English-speaking expats worldwide. I led a large team of editors, marketing channel managers, and freelancers responsible for creating and maintaining the site’s online content and all email/social comms.

London, United Kingdom

At Travel Supermarket, I managed a small team responsible for all editorial content, split between the website itself and the company’s successful blog.From the site’s homepage strapline to the copy across hundreds of other site pages and blog articles, I ensured all content was on-brand, accurate, and engaging. I controlled the team’s budget and busy.

London, United Kingdom

In August 2014, I was promoted from Web Editor to Digital Content Manager – reflecting both the breadth of my input and the increasing volume of content being produced by the firm’s titles. Heading up a team of three executives, I directed the content strategy of the group's five market-leading travel brands.During my time managing the digital content side.

London, United Kingdom

As Web Editor, I was responsible for all content on Travel Weekly Group’s websites. My duties included creating and sending approximately thirty email campaigns each week, moderating online discussion forums, and promoting the group's news, competitions, and events.My responsibilities were extremely wide-ranging, requiring not only a keen editorial eye but.

London, United Kingdom

I started at Lastminute.com as a Content Editor, before moving on to become CRM Manager for the UK and Ireland. In that role, I managed a team which interacted with millions of newsletter subscribers and customers by creating, sending, and analysing email campaigns.I played a key role in work on a new customer journey and two brand refreshes, and.

London, United Kingdom

Sydney, Australia

At Optus – one of Australia’s leading telecoms companies – I was part of a team responsible for updating and editing the content of the optus.com.au website using the Documentum CMS, including both day-to-day updates and more complex, lengthy projects.

London, United Kingdom

My responsibilities at Yahoo! included commissioning, writing, and editing copy for the department’s quarterly newsletter, updating the Sponsored Search and Mobile Sponsored Search Help Centres using Yahoo!’s content management systems, and using Photoshop to 'Europeanise' US screenshots for customer presentations. I also gained experience of collating.

Teddington, Middlesex

At Hollis Publishing, I was responsible for the production process of directories from beginning to end. This involved chasing copy, liaising with clients, sub-editing and proofing advert and text copy, creating advert artwork (including animated web artwork), and performing general administration duties.

Ba Hons, Journalism With Creative Writing, 1:1

First-class honours

Education record