Wei Shen Tan Email and Phone Number
Wei Shen Tan personal email
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I connect the dots across communications, digital marketing, social media, paid media, technology and design. Sometimes they're bigger than dots.
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Co-Founder / Managing DirectorTate Labs Jun 2021 - Present -
Director Of Digital And InnovationTate Anzur Oct 2020 - PresentSingapore, --- None ---, Sg -
Marketing And Technology LeadVillains Creative Design Agency (Pte Ltd) 2016 - 2018Singapore, OoIn charge of paid media, marketing strategy, business development, account management, ideation, business and P/L responsibilities. Also conducted team training, and helped organised the occasional game night.Awarded silver for excellence in government sector marketing with our client WWF, in 2018! -
Client Success ManagerKenshoo 2015 - 2016More face-time with clients for hands-on training sessions. I handle quite a large number of agencies. I'm also the go-to guy for out-of-the-box but still practical solutions whenever we run into problems. -
Account Manager, Social, ApacKenshoo 2014 - 2016I solve problems for my clients in the finance, e-commerce, retail, hospitality, travel, gaming and FMCG verticals (quite a mouthful, I know) around the APAC region. I've been in China quite a fair bit recently as well.I'm also at the Facebook office pretty often, they've got a great view and an even greater pantry. -
Senior Digital SpecialistAsiasoft Online 2013 - 2014As my title suggests, I specialize in all things digital. I've had the opportunity to work on a wide range of products within the company (such as Strife, Blizzard titles such as Heroes of the Storm and Diablo 3, MapleStory, Ragnarok Online, DC Universe Online and Phantasy Star Online 2 to name a few) and have been a part of all outgoing marketing campaigns, from conceptualization to execution. I also spearheaded the mobile gaming marketing division and grew it from its infancy to its current stage. In my free time, I work on developing and integrating internal cross promotion channels, optimizing internal assets such as the eDM database, while also championing the Analytics subset of my team.Most memorable moment: The first time I gamed during working hours as part of my job scope.Google certified in Analytics and Adwords. -
Senior Social Media And Digital ExecAirasia 2012 - 2013Sepang, Selangor Darul Ehsan, MyIn my somewhat short but enjoyable stint here, I had the opportunity to work on several campaigns such as the Lions activation and the Live It Up In the Air campaign. Daily tasks involved content curation of the various social media channels for the Singapore market as well as conceptualizing social media led initiatives. I also had the opportunity to work on eDM optimization which led to a visible increase in ROI for the e-commerce portion of the company. Analytics played an occasional key role here as well, especially in determining the right marketing mix. Most memorable moment: coming up with Chinese copy for banner ads. -
Account ExecutiveJamiq 2011 - 2012Singapore, Singapore, SgThis was my initial foray into a digital start-up. I was handling most accounts that came from the public sector and agencies. Most of my tasks on a daily basis included crisis monitoring, data analysis and segmentation, business development, and training on top of the whole client management shindig. Also had the opportunity to work on some other products such as Multitude, our live Twitter wall offering. I also blogged a fair bit on behalf of the company at http://blog.jamiq.comMost memorable moment: developing lexicon and keywords in the local context for a government social media monitoring exercise. -
Programme Manager (Corp Comms & Resource Development)Onepeople.Sg 2009 - 2011This was as close as I got to working at a government agency so far. I handled Corporate Communications and Resource Development for a non-profit organisation. Developed brochures, collaterals and annual reports as part of my portfolio. Handled online activities such as web/CMS management as well as sent out eDMs to our database.Most memorable moment: meeting two famous speakers from Africa as part of an event I helped to organize.
Wei Shen Tan Skills
Wei Shen Tan Education Details
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University At BuffaloCommunication
Frequently Asked Questions about Wei Shen Tan
What company does Wei Shen Tan work for?
Wei Shen Tan works for Tate Labs
What is Wei Shen Tan's role at the current company?
Wei Shen Tan's current role is Digital / Marketing / Web / Tech / Creative / Integrated Campaigns.
What is Wei Shen Tan's email address?
Wei Shen Tan's email address is ta****@****ail.com
What schools did Wei Shen Tan attend?
Wei Shen Tan attended University At Buffalo.
What are some of Wei Shen Tan's interests?
Wei Shen Tan has interest in Human Rights, Science And Technology, Education, Arts And Culture.
What skills is Wei Shen Tan known for?
Wei Shen Tan has skills like Marketing Communications, Account Management, Public Relations, Crisis Communications, Social Media, Crisis Management, Research, Market Research, Data Analysis, E Commerce, Digital Marketing, Social Media Marketing.
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