Heather J. Email & Phone Number

Colorado Springs, Colorado, United States

Hawaii, United States

Promoted Fur-Angel’s mission, spread awareness, and continuously built community trust using social media and other digital platforms.- Informed and educated a variety of public and private interests regarding the goals and mission of the foundation through oral, written, digital, and social media communication.- Maintained long-term relationships with local publications and radio stations for promotion of events- Assisted in the adoption of 300 dogs through the strategic use of social media campaigns and traditional marketing efforts

Colorado Springs, Colorado Area

Created and managed original text, image, and video content across all social media and digital platforms – including Facebook, Instagram, Twitter, TikTok, and YouTube. Manages and oversees web presence (including official website, Google, Yelp, Untappd, email newsletter, and other digital platforms).- Evaluated social media interactions using analytics to maximize brand awareness and align with team strategic goals and vision- Built and executed a marketing campaign from ideation to completion for an annual community event using digital and traditional marketing tactics over a 3-year period raising more than $30K for a local non-profit- Increased Red Leg’s social media following by 230% over 5 years

Colorado Springs, Colorado

· Maintained partner, sponsor, other stakeholder contact listings · Developed recurring Colorado PTAC newsletter with input from PTAC staff· Created and sent event reminders through Constant Contact to all clients· Coordinated outreach events with PTAC counselors to ensure awareness to all stakeholders· Developed event announcements and other marketing/outreach materials as required for standard program information, training events, outreach events, etc.· Maintained and updated official website through WordPress as required · Worked with all stakeholders, developing relationships to support the overall value of the PTAC to their respective organizations

Hawaii Pacific University

* Created and implemented public affairs plans regarding social media posts and marketing* Created in-store promotional and marketing public affairs products, to include: sign displays, event and sale posters, and original online content for social media platforms* Maintained all social media accounts and communicated with 1,500+ followers* Increased social media following by 260 followers since October 2016 * Operated a POS system to process in-store transactions, processed and shipped online orders, and balanced the needs of local and foreign customers simultaneously using interpersonal communication skills while in a fast-paced retail environment* Processed incoming and outgoing book transfers to stores throughout the country* Restocked and organized the sales floor as needed* Awarded Employee of the Region for the month of March 2017 in a region of 48 stores

Oahu

• Assists with the planning and promotion of community, fundraising, and adoption events• Maintains all social media accounts, communicates with 3,200+ followers, and writes for Fur-Angel Foundation’s blog • Creates all promotional and marketing pieces for Fur-Angel Foundation, to include: adoption, donation and volunteer posters, and the bi-weekly newsletter that reaches 200+ people

Camp Pendleton, Calif.

* Represented the Commander in internal and external meetings where Marine family interest pertained* Informed and advised the Commander during weekly staff meetings on all things pertaining to family readiness * Produced quarterly newsletters and maintained the unit eMarine web page * Facilitated outreach and support to a unit of 1,200 Marines and their family members* Provided direct coordination between the command team, Marines, families and all available resources and organizations, both on the Installation and within the civilian community through interpersonal written and oral communication* Attended monthly 1st Marine Expeditionary Force Family Readiness Officer meetings for all Installation Family Readiness Officers * Coordinated and executed several unit and family events to include a Jayne Wayne Day for 50 Battalion spouses and family members, Battalion family days, Thanksgiving meal giveaways, and town hall meetings * Recruited and supervised volunteers in support of unit, Installation, and community events * Distributed Battalion non-appropriated funds for section holiday parties and events * Single-handedly conducted daily operations while serving as the acting Family Readiness Officer during a four-month transitional period until the vacated position was filled by a full-time civilian staff member * Awarded Navy and Marine Corps Achievement Medal

Okinawa, Japan

* Supervised, reviewed, and uploaded critical, time-sensitive public affairs materials created by a team of 15 Marines to the web for during Operation Tomodachi. Operation Tomodachi was a humanitarian assistance and disaster relief mission led by the Government of Japan and conducted by U.S. military forces and Japan Self-Defense Forces in response to the devastating earthquake and tsunami that hit northern Japan, March 11, 2011.* Produced more than 60 articles and 100 photos which were published in the weekly paper (Okinawa Marine), arranged and conducted interviews, and reviewed and copy edited fellow staff writers’ articles before publication while serving as a photojournalist* Maintained positive interpersonal relationships with interviewees and subject matter experts through written and oral communication* Distributed the weekly paper to external media outlets via mail and online through the Defense Video & Imagery Distribution System (DVIDS)* Responsible for the posting, monitoring, and analytic reporting of Marine Corps Installations Pacific official social media platforms and website maintenance * Produced and distributed media reports to the Consolidated Public Affairs Office Officer in Charge and other key personnel to provide awareness of current events regarding the Marine Corps and local relations in the Asia-Pacific region* Created weekly slideshows displayed throughout the General’s building which presented operational, training, and community photos taken by the Consolidated Public Affairs Office staff* Created the first Distribution and Social Media Management Standard Operating Procedures binder for the unit

Master Of Science - Ms, Marketing

Dmi + Ama Certificate In Digital Marketing, Digital Marketing

Bachelor’S Degree, Communications, 3.98

Activities and Societies: Magna Cum Laude Alpha Chi National Honor Society Lambda Pi Eta National Honor Society

Associate Of Arts (Aa), Communication And Media Studies, 4.0

Activities and Societies: Phi Theta Kappa Honor Society

Communication And Media Studies

Activities and Societies: Phi Thetta Kappa Honor Society

Basic Public Affairs Certificate, Basic Public Affairs Specialist Course

- Prepared to perform skills as a public affairs specialist - Can interact with command, community and media, and prepare and release.