Heather Linton Kelly Email & Phone Number

Ithaca, New York, United States

- Collaborate with Thought Leadership and Education team to identify topics relevant to the evolution of the industry.- Develop research concepts and align partners to deliver research to serve practical needs ofATTA membership.- Cultivate and develop technical research partners to deliver projects.- Support marketing communications for research projects.

- Heading South Pacific Tourism Organization effort to build approximately 200 websitesusing a team of six employees.- Writing and editing corporate material.- Designing template-based websites for small hotels located around the globe. Editing andcreating content, including booking engines and events.

Ithaca, Ny

Instructing undergraduates: Marketing on the Internet, Principles of Marketing, Sales & Sales Promotion, Corporate Communication: Strategy and Design, World of Business.

Aurora, Ny

Instructing undergraduates: Principles of Marketing, Sales & Sales Promotion.

Web and marketing projects on a contract basis. Managed iPhone app development, website translation RFP and bid selection, creation and maintenance of microsites and web pages, booking engine implementation proposal search, and other similar projects.

- Sales - Generating corporate leads, following up on inquiries, creating proposals and contracts, and closing business.- Logistics - Scheduling and coordinating training events.- Marketing - Creating, updating and maintaining web presence for national training organization. Building and executing email marketing campaigns.

· Creating and managing division $1MM budget, in addition to annual business and communication plans.· Handling all marketing and advertising (online, print, direct mail). Budgeting, selecting advertising opportunities, and fulfilling deadlines.· Managing database accuracy, reporting, and user training of sales support system. · Producing quarterly e-Newsletters for internal and external audiences. · Developing materials such as flyers, electronic ads, client mailers, etc. Ordering promotional and giveaway items.· Acting as a liaison between ACBNA and a public relations agency, an advertising agency, a website agency, and several design companies.· Managing many aspects of tradeshow functions and attending when necessary.· Planning and executing 2-3 meeting planner familiarization trips per year in Aruba, ranging from 15-25 attendees.

Master Of Science - Ms, The Hotel School - Services Marketing

Mba, Marketing

B.S., Organizational Communication, Learning, And Design

Activities and Societies: Sigma Iota Epsilon