Heather Lynne Scott Email and Phone Number
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Want to add a little fuel to your fire? I am a customer obsessed leader, strategist and marketer that connects brands with people. I aim to uncover emotional truths and walk a mile in the shoes of your (and your competitors’) customers.Don’t be surprise to find me talking with fans at the Indy 500 Grand Prix, predicting the future of the workforce, acting as a Gen Z whisperer or dreaming up new products and service ideas.I am reinventing what it means to be a modern marketer tapping into technology platforms, tools, research, multi-disciplinary teams and data analytics to develop holistic strategies, smartly mapped tactics and test and learn plans for leading brands such as McDonald's, T-Mobile, St. Michelle Wine Estates, Volvo, Adidas, Amazon and Expedia.When I am not working, you are likely to find me cooking, skiing, and sailing. I am also involved in several local organizations including Social Media Club, US Sailing, and volunteer at the Seattle Animal Shelter.Core Competencies• Customer Experience• Customer Journey Mapping• Audience Research and Insights• Idea Brainstorms and Trend Workshops• Digital Marketing• Integrated Marketing• Thought LeadershipIf this lights your fire, lets connect.
Indigo Slate
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Chief Strategy OfficerIndigo Slate Dec 2023 - PresentSeattle, Washington, Us
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Chief Strategy OfficerMerkle Nov 2021 - Mar 2023Columbia, Md, Us -
Vice President StrategyEssence Oct 2018 - Nov 2021San Francisco, Ca, Us -
Vice President, Head Of Strategy Planning GroupWe Communications Jun 2015 - Oct 2018Bellevue, Washington, UsSpearheaded a center of gravity for culture, context, customer insights and trends. Formulated business strategies, staffing and operational plans supporting new business, organic growth and client work. Selected Accomplishments• Established department as North Star for audience insights, market research and strategy consulting delivering 3X revenue growth year-over-year.• Inspired brand strategy, product innovation, storytelling and idea workshops, acting as a "Gen Z whisperer" and futurist. -
Principal Marketing ManagerAmazon Jun 2014 - May 2015Seattle, Wa, UsDeveloped and orchestrated US channel marketing and visual merchandising plans for tablet, e-reader and streaming media devices partnering with over 33 retailers, 80 field sales managers, third party labor and agencies to design, manufacturing and launch a premium omnichannel experience at brick-and-mortar and via digital merchandising channels.Selected Accomplishments• Conceptualized and developed first Amazon custom end-cap display at Best Buy engaging customer in a hands-on technology demo with a compelling brand and product ecosystem story driving record Black Friday and Cyber Monday sales.• Partnered with account leads to develop go-to-market plans and negotiate multi-year contracts and service level agreements for in-store and online customer experience increasing our footprint and improving business results with top partners. -
Director Of Strategy And InsightsWunderman 2009 - May 2014Designed strategies and campaigns to drive customer acquisition, onboarding, retention and loyalty. Built strategic plans informed by customer insights, audience segmentation, customer journeys and A/B testing. Authored created briefs with imaginative stories to inspire designers and copywriters to deliver great work.Selected Accomplishments• Helped T-Mobile win DMA Marketer of the Year by creating disruptive "Uncarrier" marketing plans, point-of-views, strategies and innovation for retail, e-Commerce, social and CRM execution.• Partnered with local WNBA team, Seattle Storm on branding and a demand generation campaign which included TV, advertising, radio, billboard, email marketing, direct mail and social elements resulting in a 15% increase in ticket sales. -
Senior Digital Marketing ManagerMicrosoft 2007 - 2009Redmond, Washington, Us -
Senior Partner And Product ManagerIntel Corporation 1999 - 2006Santa Clara, California, Us
Heather Lynne Scott Skills
Heather Lynne Scott Education Details
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Indiana University - Kelley School Of BusinessSpanish
Frequently Asked Questions about Heather Lynne Scott
What company does Heather Lynne Scott work for?
Heather Lynne Scott works for Indigo Slate
What is Heather Lynne Scott's role at the current company?
Heather Lynne Scott's current role is Chief Strategy Officer @ Indigo Slate | Marketing and Advertising Studio | Extern Advisory Board.
What is Heather Lynne Scott's email address?
Heather Lynne Scott's email address is hs****@****ail.com
What is Heather Lynne Scott's direct phone number?
Heather Lynne Scott's direct phone number is +142563*****
What schools did Heather Lynne Scott attend?
Heather Lynne Scott attended Indiana University - Kelley School Of Business.
What skills is Heather Lynne Scott known for?
Heather Lynne Scott has skills like Strategy, Digital Marketing, Social Media, Product Marketing, Marketing, Marketing Strategy, Social Media Marketing, Crm, Mobile Devices, Multi Channel Marketing, Market Research, Integrated Marketing.
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