Development and execution of digital strategies for businesses- Determine and monitor KPIs for different B2B clients- Configure and optimize campaigns on Facebook Ads and Google Ads- Plan website layouts based on UX/UI best practices- Apply SEO criteria to improve organic positioning- Integrate digital tools with CRMs and spreadsheets- Define flows for email marketing automations- Identify areas for improvement in businesses and pilot solutions- Implement… Show more Development and execution of digital strategies for businesses- Determine and monitor KPIs for different B2B clients- Configure and optimize campaigns on Facebook Ads and Google Ads- Plan website layouts based on UX/UI best practices- Apply SEO criteria to improve organic positioning- Integrate digital tools with CRMs and spreadsheets- Define flows for email marketing automations- Identify areas for improvement in businesses and pilot solutions- Implement processes that improve the profitability of digital channelsRequirements gathering and solution detection through innovation methodologies- Identify needs and problems in organizations through in-depth interviews and review of secondary information- Validate problems and perceived value attributes by users- Pilot solutions and value attributesIntegral management of B2B clients- Gather requirements and generate proposals for acquiring new clients- Manage commercial relationships with different clients- Periodically present achieved results and propose improvement plans- Work on-site with clientsManagement of commercial team- Search for members for the team- Develop and provide training for new team members- Develop incentive mechanisms- Monitor indicators- Identify improvements for the sales process Show less

- Collaborate with the Operations Manager to co-plan the operational strategy- Execute the operational strategy by leading warehouse managers, developers, and customer service teams- Define and track OKRs (Objectives and Key Results)- Lead software development as a Product Manager

Opening the company's operations in a new country, overcoming difficult challenges based on adapting processes to the local reality.- Hiring personnel- Equipping the warehouse- Generating payment models- Defining control mechanisms- Adapting and executing the operating model- Achieving the company's operational objectives in a new country- Leading software development.

- Apply innovation methodologies to gather insights from the traditional channel and those who serve it- Execute a improvement project for a neighborhood store, aimed at increasing its revenue- Determine the initial methodology for the company's pricing policy.

- Organizing events (managing spaces, finding speakers, confirming attendees)- Generating databases- Coordinating the USM ExpoLaboral- Leading teams of support staff- Logistics for the ExpoLaboral event- Assisting in the management of grant funds, and correcting them