Heather Randall, Mba Email & Phone Number

Riverview, Fl, Us

Florida

CCL Designs offers marketing consulting in all areas of marketing, including oeprations.

Must know HIPPA Laws, attention to detail, and medical terminology.

Developed/directed creative marketing department (traditional/Internet marketing), budgets and analytical reports.•Budget management•Strategy creation•Strategy implementation•Lead marketing channels•Marketing analyses•Competitive analyses•Internet marketing/SEO •Creative direction•Direct mail direction•Hired talented staff•Copywriting•Trade show management •Directed photo shoots•Vendor relations•Media relations•Public relations•Managed print, list, marketing, creative departments•Graphic design

Remote

Manage the multi-channel marketing of multiple live and virtual events. Continually monitor and test all marketing campaigns and make changes based on the analytical data. Management duties include hiring, mentoring, training, creating departmental policies and SOPs, presenting, and budgetary duties. •Leadership•Competitive analysis•Marketing automation•PowerPoint/Keynote•Copy writing•Graphic design•Email marketing•Social media marketing•Internet marketing•Strategy creation, implementation, and execution•Lead marketing channels•Creative direction•Write/Record SOPs•Rebuild marketing department•Vendor relations•Media relations

Tampa/St. Petersburg, Florida Area

Acquire new business via all media channels: social media, eMarketing, onsite SEO, and SEM. Maintain positive relationships with current and previous clients. Project manage to ensure all projects are on target and on budget.•Strategy creation•Marketing analysis•Email marketing •Direct mail best practices•List management•Internet marketing•Competitive analysis•Web design/SEO•Graphic design

Tampa/St. Petersburg, Florida Area

• Introduce new marketing techniques to increase sales• Develop creative marketing (traditional/Internet marketing), budgets, and analytical reports• Implement Internet marketing programs (email, online advertising) • Streamline marketing and art production• Lead website re-design for better end user experience• Trade show management • Direct all art and marketing related projects• Member of the executive team

Tarpon Springs

Assist Director of Marketing Communication in all areas of Marketing and Public Relations, including:•Marketing strategy•Budget allocation•Copywriting•Graphic design•Web design/SEO•Sharepoint development•Vendor relations•Department comm.•Event and public relations•Web design•Social media

Manage all design, marketing/eMarketing, photo shoots, videos, web sites and redevelopment, advertising, PR and trade shows. Managed all marketing channels as lead creative and strategist, including:•Analytical reports•Competitive analyses•Brand management•All public relations•Marketing budget•Strategic marketing plan•Photo shoots•Commercial development•Trade show coordination•Graphic design•Label design/management•Web design/SEO•Copywriting•Social media

Employment duties included writing press releases, emarketing, organize PR processes, schedule media, interdepartmental liaison, and graphic design. In addition: • Implemented e-media reach out with press releases resulting in increased press• Organized the grant process resulting in a compliant program• Designed marketing material resulting in successful speaker series•Competitive analyses•Wrote PR scripts•Trade show management•Managed grant applications•Assisted Marketing VP with creative direction/design

I helped LAAR launch their efforts back in 2003. I developed their logo, designed all of their print, designed their first website and helped them get their name out in the public. Volunteer work only!

Designed direct mail for multiple automotive clients in addition to ensuring company-branding compliance.•Lead creative designer•Quality control for creative •Customer contact•Sales contact

Managed all direct mail and creative. Sold design services.•Production•Graphic design•Quality control•Prepress functions•Design sales•Lead creative•Marketing plans

Ran and operated a prepress company with multiple printers and one press.• Designed and implemented marketing campaigns resulting in customer acquisition• Outside sales calls resulting in customers• Output film and PMTs accurately which cut material costs• Stripped film, which cut costs• Performed paste up which cut additional costs• Graphic design for owner's other business which cut freelance costs• Maintained processor and computers ensuring productivity• Processed AR/AP resulting in company savings on an accountant

Wrote HTML code, assisted sales executives, typeset, paginated and proof read.•Worked with New Media Director on floridatoday.com web site launch•Wrote HTML code•Assisted account executives with their accounts•Acquired my own accounts•Worked closely with creative services•Typeset ads, proof read, edited copy•Paginated weekly insert

Master Of Business Administration (M.B.A.), Business Administration And Management, General, 3.75 Gpa

Ba, Communication, Pr/Advertising/Writing, 3.91 Gpa

Activities and Societies: The Minaret NewspaperReceived Academic Award of Excellence for Communication Majors Graduated Magna Cum Laude

Aa, Medical, Graphic Design, 3.80 Gpa

Activities and Societies: Phi Theta Kappa Microbiological Studies of Clearlake

Art, Medical, 3.75 Gpa

Activities and Societies: Phi Theta Kappa Honor SocietyI began college with the goal of becoming an orthopaedic surgeon.

Bachelor Of Arts - Ba, Marketing Communication

Education record