Hector Zermeño Morones Email & Phone Number

San Diego Metropolitan Area

San Diego, California, United States

• Built trust and collaborative relationships with clients.• Worked with directors to develop, implement and evaluate marketing strategies by pushing the creative envelope, hitting high quality standards, and ensuring creative moves the needle on social justice issues. • Planned, coordinated and oversaw a wide variety of tasks with cross-functional teams ensuring all targets and requirements were met and completed on schedule and within budget.• Managed workloads and utilization for a multidisciplinary creative team, facilitating collaboration and creatively solving inefficiencies to gain consensus and complete a project. • Developed and managed complex project timelines, workloads, and deliverables to ensure projects are delivered on-time and on-brief.• Prioritized projects based on the size, scope and timeliness of each task while keeping long-term milestones in sight. • Ensured all team members and clients understood the flow and expectations for client and company work.• Tracked project progress against goals, objectives and timelines.• Analyze data and marketing trends to generate content concepts and creative ideas for clients.

San Diego, California, United States

• Developed annual communication strategies with new ideas and tactics that furthered client goals, mission and objectives• Managed various timelines that ensured effective execution of projects• Developed messaging that properly represents the organizations’ mission and the populations it serves, and train spokespeople on implementing this language in speaking engagements• Established and maintained excellent working relationships with community partners that are complementary to clients’ mission• Recommended and executed creative ideas and digital strategies, including social media and email marketing

• Built positive rapport with clients and earned their trust with consistently excellent work and effective communication• Created organic social media content for clients that aligns with their brand and voice• Supported in developing company-wide systems to more effectively manage social media-related work• Developed company-wide systems to more effectively manage communications work• Garnered understanding and awareness for social justice issues to earn media on client initiatives

Greater San Diego Area

• Built media relations to secure and coordinate media coverage for clients• Drafted press releases, media advisories and other public relations materials for clients • Created social media content, including graphics, for clients’ social media channels• Created comprehensive public relations plans based on clients’ needs• Assisted in event planning for fundraising, press conferences, public and other similar events

Greater San Diego Area

• Drafted press releases, media advisories and other media-relations content for various clients • Created social media content, including graphics, for various clients’ social media channels• Compiled Cision media lists to facilitate the accurate distribution of media materials• Performed research that helped the development of client public relations plans

Greater San Diego Area

• Assisted management with publication of weekly newsletter to ensure residents obtained accurate and up-to-date information.• Provided front desk assistance for residents to facilitate high-rise living. • Monitored closed-circuit television to maintain a secure environment inside and around the building.

Greater San Diego Area

• Conducted quantitative content analysis to determine level of social media engagement with the organization• Conducted qualitative content analysis to determine target publics for public relations plan• Created a comprehensive public relations plan to increase social media engagement with the organization• Prepared a verbal presentation for client

Greater San Diego Area

• Conducted face-to-face interviews for primary research about political engagement and attitudes of Millennials• Created questionnaire for Qualtrics online survey• Analyzed and interpreted survey data using SPSS Statistics• Prepared a Microsoft PowerPoint presentation for the client

Greater San Diego Area

• Conducted secondary research to determine efficient methods to reach target publics • Created a comprehensive public relations plan to increase awareness of, and involvement with, the organization amongst the target audience• Prepared and delivered a Microsoft PowerPoint presentation to the client

• Created news stories and editorials for newspaper content• Copy edited news section stories to ensure accuracy and quality• Formatted news stories for online posting using WordPress

• Assisted team leader with everyday operations involved with running a smooth shipping operation that resulted in expected on-time shipments.• Provided management with shipping floor production reports that helped assess productivity of personnel as well as detect and prevent obstacles for future shipments.

• Directed and assisted a team reach daily production volumes in order to meet deadlines for shipments.

Journalism - Public Relations - Ba, Communication, Journalism, And Related Programs, 3.94 Gpa

Activities and Societies: PRSSA, EOP, Kappa Tau Alpha and Phi Kappa PhiGraduated summa cum laude and named Outstanding Public Relations.

Associate Of Arts (A.A.) Communication, Media And Languages, Public Relations, Advertising, And Applied Communication, 4.0 Gpa

Activities and Societies: RCC Viewpoints and Photography Club