Brandon Ho Email and Phone Number
Singapore-based analyst with 2+ years of professional experience across sales operations (internal revenue & account management), strategy, business development, partnerships, project management and enablement. At my best, I contribute by working backwards from the business problem, understanding stakeholder needs and organising insights to develop an action plan and bridge the gap.My colleagues describe me as an objective, purpose-driven and accountable team player while my friends believe that my reliable, sincere and occasionally witty nature makes me shine. I am passionate about continuous growth across all aspects of life and creating a positive impact through my work.As a generalist at heart, I take pride in having executed various roles across different industries (tech, media, financial services) that deeply resonate with me. I am also a firm believer of "passing it on". Even in the act of giving, we learn so much and gain a breadth of perspectives. I am constantly inspired by the personal stories, ambitions and philosophies of those I have crossed paths with.As they say - work hard, have fun, make history!
Amazon
View- Website:
- amazon.com
- Employees:
- 500669
-
Category Specialist, Amazon FreshAmazon Oct 2023 - PresentSingapore -
Business Strategy Analyst, Ssoe (Sales Strategy, Operations & Enablement) ApjAmazon Web Services (Aws) Jul 2022 - Jun 2023Singapore𝐂𝐞𝐧𝐭𝐫𝐚𝐥 𝐎𝐩𝐞𝐫𝐚𝐭𝐢𝐨𝐧𝐬, 𝐀𝐏𝐉 (𝐀𝐬𝐢𝐚 𝐏𝐚𝐜𝐢𝐟𝐢𝐜 & 𝐉𝐚𝐩𝐚𝐧)• Executed and launched the APJ Revenue Centre of Excellence, leveraging expertise on internal revenue management (account moves, territory attainment, revenue routing policy) to drive efficiency across APJ field teams. • Resolved >30 tickets (each representing 2-5 hours of time savings for field stakeholders) per month, and developed internal resources that gathered more >900 views across 160 unique users in 2 months.• Simplify, streamline & drive Top Deals (>$10M) opportunity management reporting for APJ stakeholders & leaders. Increased efficiency by more than 2x, through the use of Excel automation.• Lead process improvement projects for recurring blockers by building data-driven business cases to drive change management on global (internal) policies, to develop regionalized strategies & mechanisms for scalable execution. Key projects include: SRRP (SaaS Revenue Recognition Program) and Reseller Exceptions. -
Next Gen Intern, Aws Marketplace ApjAmazon Web Services (Aws) May 2021 - Aug 2021𝐀𝐖𝐒 𝐌𝐚𝐫𝐤𝐞𝐭𝐩𝐥𝐚𝐜𝐞• AWS Marketplace enhances customers' efficiency by streamlining third-party software procurement and enabling flexible pricing terms with significant cost-savings in the long-term.• Led and developed enablement initiatives for APJ Marketplace (APJ MP) to scale information accessibility and drive adoption of key resources for both internal (AWS Field) and external (ISV and Consulting Partners) stakeholders.• Initiatives include revamping (i) APJ MP’s Master Resource "Wiki" Page (ii) Seller Cheat Sheet for Product Deployment & the (iii) Partner Activation Toolkit. All developments were designed to bridge enablement gaps that were blockers to partners’ onboarding experience and bottlenecks to scalability. -
Student ConsultantUob-Smu Asian Enterprise Institute Jul 2020 - Nov 2020Singapore• Provide consulting services for a local SME in the Financial Services industry, including primary & secondary market research on channels & digital trends for B2C & B2B segments, competitive analysis and project GTM recommendations. -
Business Development (Channels & Alliances) Intern, AseanAmazon Web Services (Aws) Jan 2020 - Jul 2020𝐏𝐚𝐫𝐭𝐧𝐞𝐫 𝐃𝐞𝐯𝐞𝐥𝐨𝐩𝐦𝐞𝐧𝐭 𝐑𝐞𝐩𝐫𝐞𝐬𝐞𝐧𝐭𝐚𝐭𝐢𝐯𝐞 (𝐂𝐨𝐧𝐬𝐮𝐥𝐭𝐢𝐧𝐠 𝐏𝐚𝐫𝐭𝐧𝐞𝐫𝐬/𝐒𝐲𝐬𝐭𝐞𝐦 𝐈𝐧𝐭𝐞𝐠𝐫𝐚𝐭𝐨𝐫𝐬)• Spearheaded the Partner Capability Heatmap initiative by developing a data-driven model to map out AWS Managed Consulting Partners (System Integrators) by competencies and historical sales opportunity metrics.• Led enablement sessions with Partner Representatives on partner-driven metrics by streamlining the data retrieval & analysis process and conducting 1:1 breakout sessions.• Doubled efficiency by developing a template to automate opportunity-metric data into required dashboard formats for Monthly Business Reviews.• Worked closely with the Partner Development Representative team on BAU activities such as team operations, partner engagement, cadences and facilitating Monthly Business Reviews. -
Licensing & Brand Management (Consumer Products) Intern, ApacNbcuniversal Media, Llc Jun 2019 - Jan 2020Singapore𝐔𝐧𝐢𝐯𝐞𝐫𝐬𝐚𝐥 𝐁𝐫𝐚𝐧𝐝 𝐃𝐞𝐯𝐞𝐥𝐨𝐩𝐦𝐞𝐧𝐭, 𝐂𝐨𝐧𝐬𝐮𝐦𝐞𝐫 𝐏𝐫𝐨𝐝𝐮𝐜𝐭𝐬• Establish collaborative partnerships to develop the brand/franchise licensing for consumer products and live entertainment while elevating Universal's portfolio across various categories (consumables/softlines/hardlines).• Conduct category research and tailor strategic pitch decks for optimal partner engagement.• Account management (both local & global partners) for new & existing licensees through providing branding, marketing and research support for licensed product plans and retail activations. • Manage and steer retail activation projects, overseeing commercial arrangements, activation concepts & activities, POS/POP and marketing approvals in line with franchise branding.• Plan out e-commerce strategy and coordinate branding initiatives across NBCU's various business unit (Networks, TV Distribution, Theatrical, Digital, Theme Parks) to develop a strong franchise ecosystem.• Proud Brand Ambassador for Universal’s franchises & IPs.• Noteworthy collaborations include: Minions Christmas 2019 @ Frasers' Malls, Minions Halloween 2019 with SM Group (The Philippines), Hasbro x Trolls, Skechers x Felix the Cat, Unilever's Wall's Ice Cream x Minions, Janice Wong x Trolls -
Teaching AssistantSingapore Management University Aug 2018 - Dec 2018Singapore𝐎𝐏𝐈𝐌𝟏𝟎𝟏 (𝐃𝐞𝐜𝐢𝐬𝐢𝐨𝐧 𝐀𝐧𝐚𝐥𝐲𝐬𝐢𝐬) 𝐮𝐧𝐝𝐞𝐫 𝐏𝐫𝐨𝐟𝐞𝐬𝐬𝐨𝐫 𝐋𝐨𝐰 𝐂𝐡𝐞𝐞 𝐒𝐞𝐧𝐠 • Performed key academic and administrative duties such as assessing module assignments and providing consultations. -
Managed Investments InternMaybank May 2018 - Jul 2018Singapore𝐏𝐫𝐢𝐯𝐚𝐭𝐞 𝐖𝐞𝐚𝐥𝐭𝐡 (𝐏𝐫𝐨𝐝𝐮𝐜𝐭 & 𝐀𝐝𝐯𝐢𝐬𝐨𝐫𝐲)• Conducted equity and mutual fund research for potential onboarding.• Responsible for curating daily market updates and investment products’ core lists, highlights and factsheets.• Spearheaded the annual product risk rating exercise for the core funds, equities and bonds.• Managed, revamped and executed the annual Private Wealth Funds’ Workshop as part of Maybank's relationship managers' training curriculum and initiatives. -
Signals & Operations SpecialistSingapore Armed Forces (Saf) Dec 2015 - Apr 2017Singapore𝟵𝐭𝐡 𝐒𝐢𝐠𝐧𝐚𝐥 𝐁𝐚𝐭𝐭𝐚𝐥𝐢𝐨𝐧• Spearheaded the planning and facilitation of operational requirements and training programmes for 9th Signal Battalion’s reservist Exercises. • Responsible for managing manpower, resources and relations as the 2nd In-Charge, 9th Division's Army Half Marathon Competitive Team.
Brandon Ho Education Details
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Suma Cum Laude (Highest Distinction) -
Victoria Junior CollegeBiology, Chemistry, Mathematics & Economics -
Victoria School'O' Levels
Frequently Asked Questions about Brandon Ho
What company does Brandon Ho work for?
Brandon Ho works for Amazon
What is Brandon Ho's role at the current company?
Brandon Ho's current role is Category Specialist @ Amazon.
What schools did Brandon Ho attend?
Brandon Ho attended Singapore Management University, Victoria Junior College, Victoria School.
Who are Brandon Ho's colleagues?
Brandon Ho's colleagues are Waqas Malik, Orinta Kerpyte, Balaji S, David Brebenel, Bhartendu Vimal, Qamar Siyam, Cody Grater.
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Brandon Ho
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