Ho Phang Email & Phone Number

* Oversees all content creation for a company focused on market intelligence curation and analysis for the cardiovascular device industry; develops and executes strategies for content curation and development* Supervises a content creation team consisting of reporters, writers, and editors; develops and maintains standards and best practices for content creation; creates and maintains new writer training programs, tools, and selection criteria * Conceptualizes features and improvements to enhance user experience and internal workflow, with an emphasis on automation and integration with machine learning algorithms* Facilitates communication and shared decision-making between editorial and technical teams; explanation of complex concepts between teams (site development issues, user needs, advanced medical technology concepts)* Provides domain knowledge and thought leadership across a broad cross section of cardiovascular device sectors

* Broadly responsible for market intelligence curation and analysis (clinical trials, patents, publications, SEC filings, earnings reports, partnerships) for a variety of cardiovascular device sectors (cardiac rhythm management, electrophysiology, drug-eluting stents, heart valve prostheses, and heart failure therapies)* Manages content creation for an audience of medical device professionals, doctors, and scientists, with a focus on addressing user needs* Documents site-wide functionality improvements and technical issues

• Maintains a database and website for market intelligence for atrial fibrillation and cardiac rhythm management devices and therapies• Creates and updates webpages about trials from clinicaltrials.gov postings; tracks the regulatory progress of medical devices such as pacemakers, ablation catheters, and implantable cardiac monitors• Conceptualizes new website features and improvements to enhance end user experience and internal workflow; participates in iterative processes to continue improving these features

Pleasanton, Ca

• Analyzed research articles, posters and presentations to create high-quality written content for an online research database (cvPipeline.com) that covers cardiovascular medical technologies• Analyzed and selects relevant patents from hundreds of patents every week for an audience consisting of medical technology companies and professionals

Walnut Creek, Ca

• Analyzed a wide variety of raw materials and consumer food products for bacteria, yeast and mold by pour plating, spread plating, media tubes, slants and 3M petrifilm• Performed shelf-life studies and commercial sterility studies• Validated efficacy of anti-microbial technologies and treatments through challenge studies • Analyzed food samples for gluten, moisture and water activity

Davis, Ca

• Designed and implemented a study of consumer food handling practices for potential food-borne illness risks• Conducted in-home observations of 199 families as they prepared hamburgers• Coded and analyzed home cooking video footage for critical food safety violations according to the Food and Drug Administration Food Code• Administered food safety and cooking surveys to consumers through one-on-one interviews • Interpreted data to arrive at conclusions about consumer food safety

Davis, Ca

• Provided support for research examining the effect of pre-inoculation growth conditions on Escherichia coli O157:H7 growing on Romaine lettuce• Inoculated and enumerated E. coli O157:H7 growing on Romaine lettuce

Pleasanton, Ca

• Worked on-site at the Clorox Technical Center reading and summarizing over 600 published journal articles about microbiology and public health• Populated the Germ Library database with product labels and information about microorganisms and public health research

Fairfield, Ca

• Analyzed raw materials and food, nutritional, and liquid/cream products for bacteria (total plate counts, Escherichia coli, Lactobacillus spp., Pseudomonas spp., Staphylococcus aureus, Salmonella spp.), yeast and mold using a Biosys 128 automated incubator, 3M petrifilms and bacteriological media• Worked with product development to ensure that quality standards for food products were maintained

M.S., Food Science

B.S., Food Science