Hoang Pham personal email
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Iโve spent time thinking about my purpose and it is ultimately to build teams that achieve outstanding results as they do meaningful work. I thrive in high-performance environments focused on making a difference as they build a brilliant company culture. What I bring to a team and company is a commercial mindset based on 14+ years of experience navigating B2B2C business models across diverse industries including FMCG, Retail, and Education. Recently, I have extended my experience into the United Nations which is a non-profit intergovernmental organization.My success has been achieved through the delivery of ๐ด๐ฟ๐ผ๐๐ป๐ฑ๐ฏ๐ฟ๐ฒ๐ฎ๐ธ๐ถ๐ป๐ด ๐ฝ๐ฟ๐ผ๐ท๐ฒ๐ฐ๐๐ - turning bold ideas into ๐๐ผ๐ฟ๐น๐ฑ-๐ณ๐ถ๐ฟ๐๐ ๐ถ๐ป๐ป๐ผ๐๐ฎ๐๐ถ๐ผ๐ป๐ and reshaping brand communities that drive ๐ด๐ฒ๐ป๐๐ถ๐ป๐ฒ ๐ฐ๐๐๐๐ผ๐บ๐ฒ๐ฟ ๐ฒ๐ป๐ด๐ฎ๐ด๐ฒ๐บ๐ฒ๐ป๐. I have built brands across multiple categories to ensure they connect with consumers and customers as they grow in market share, revenue, and profit. My ๐ฝ๐ฒ๐ผ๐ฝ๐น๐ฒ-๐ณ๐ถ๐ฟ๐๐ ๐น๐ฒ๐ฎ๐ฑ๐ฒ๐ฟ๐๐ต๐ถ๐ฝ empowers teams to deliver ๐ฏ๐ฟ๐ฒ๐ฎ๐ธ๐๐ต๐ฟ๐ผ๐๐ด๐ต๐ that fuel both ๐ฏ๐๐๐ถ๐ป๐ฒ๐๐ ๐ด๐ฟ๐ผ๐๐๐ต and ๐น๐ฎ๐๐๐ถ๐ป๐ด ๐ถ๐บ๐ฝ๐ฎ๐ฐ๐.I ๐ถ๐ป๐ณ๐น๐๐ฒ๐ป๐ฐ๐ฒ ๐๐ถ๐๐ต ๐๐ถ๐๐ถ๐ผ๐ป, guiding teams to meaningful outcomes by ensuring the customerโs voice is central to every decision. I dive into their pain points, transforming insights into actionable strategies that resonate. Whether launching new products or strengthening community engagement, I approach each challenge with a ๐ฐ๐๐๐๐ผ๐บ๐ฒ๐ฟ-๐ณ๐ถ๐ฟ๐๐ ๐บ๐ถ๐ป๐ฑ๐๐ฒ๐ and an eye for ๐๐๐๐๐ฎ๐ถ๐ป๐ฎ๐ฏ๐น๐ฒ ๐ด๐ฟ๐ผ๐๐๐ตI have a deep passion for creating positive impact in the world through my leadership and my volunteerism. In addition to my role at RMIT, I serve as the Chairperson of the UNICEF NextGen Viet Nam, a network of young professionals who support UNICEF's mission for children. I am committed to raising critical funds, resources, and providing thought leadership to UNICEF.I enjoy learning new things and expanding my horizons. I have a Master of Marketing degree from UNSW and multiple certifications in leadership development, integrated brand marketing and new product launches. I am keen to connect with likeminded leaders/ people, so do Linkedin with me if anything Iโve shared resonates with you. Kind regards, Hoang
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Senior Brand ManagerNestlรฉ May 2017 - Jun 2019Ho Chi MinhI was a Senior Manager for New Businesses in the field of Innovation and new Channel & Category Development (Out-of-Home). In this role, my accomplishment includes: 1. Business Performance Metrics:Successfully delivered key business performance metrics, including market share, sales revenue, cost of goods sold (COGS), marginal contribution (MC), and operational profit and loss (OPL).2. Brand and Marketing Performance Metrics:Achieved significant improvements in brand share, brand health, and brand/product penetration.3. Portfolio and Channel/Category Development Strategy:- Developed and executed a robust innovation and renovation (I&R) pipeline, from product concept to commercialization.- Led strategic planning for channel and category development, aligning with the brandโs growth ambitions.4. Collaboration and Coordination:Worked closely with the regional and global brand teams, as well as research and development (R&D) centers in the SEA region and Europe, to successfully deliver regional and global projects -
Senior Brand ManagerNestlรฉ Sep 2016 - Apr 2017VietnamIn this role, I led one of the Nestlรฉโs globally renowned beverage brands, MILO (chocolate malt beverage, powder). My achievements include:1. Brand Relaunch and Leadership Position:Successfully relaunched the MILO brand to safeguard its leadership position in the powder category. This strategic move ensured MILOโs continued prominence in the market.2. Strategic Planning and Annual Brand Cycle:Led both long-term and short-term brand strategies for MILO.Orchestrated the annual brand plan cycle as part of the Integrated Commercial Planning (ICP). This involved aligning MILOโs goals with business objectives and market dynamics.3. Innovation and Renovation Pipeline:Managed the innovation and renovation pipeline for MILO, leveraging valuable consumer insights.Identified growth opportunities, conceptualized new products, and oversaw their successful launch and post-evaluation.4. Creating Engaging Brand Experiences:Crafted compelling brand experiences through innovative โBig Ideasโ at key consumer touchpoints. These initiatives enhanced MILOโs connection with its audience. -
Endeavour Fellow, Master Of MarketingUnsw Australia Aug 2014 - Jul 2016Sydney, AustraliaAchieved 2014 Global Postgraduate Scholarship, fully sponsored by Australian GovernmentThe Endeavour Awards is the Australian Government's internationally competitive, merit-based scholarship program that recognise outstanding students and researchers across the world. -
Marketing Assistant Manager - FoodsNestlรฉ Sep 2014 - Jun 2015Sydney, AustraliaIn this role, I assisted Marketing Manager to develop and execute the portfolio strategy of the MAGGI brand. My achievements include:(2015) Developed and partially executed a long-term E-Commerce pipeline and articulated what success would look like in various models such as Bricks & Mortar, Pureplay and Brand.com (2015) Constructed 5 year import pipeline aimed at delivering incremental growth for the division as the wholeCoordinated cross functional teams to deliver specific outcomes such as retailer and trade engagement for planned MAGGI launchesLed the NPD project that delivered $1.8 million gross sales to the business Assisted on the delivery of key PFME targets and KPIโs. -
Junior Brand Manager - Beverages & DairyNestlรฉ Oct 2013 - Jun 2014VietnamFully responsible for developing and executing the brand strategy as well as P&L deliverables.(2014) Improved brand and category imagery by successfully developed and implemented the "Dance with the heat away" thematic campaign that generated 10-million engagement in three months (2013) Grew brand gross sales by over 11.5% within a declining category and delivered profit target of 12%(2013) Sharpened brand strategies including re-defining growth drivers, brand priorities as well as communication strategy Led Beverage & Dairy business development project in HORECA channelConstructed 5 year I&R pipeline aimed at delivering financial growth Delivered brand budget & KPI's -
Assistant Brand Manager - Beverages & DairyNestlรฉ Mar 2012 - Oct 2013VietnamReporting directly to the Group Brand Manager with following responsibilties:(2013) Turned around under-performing brand in a declining category from decline to growth - grew gross sales by 19.7%, and achieved profit of +11.6%.(2013) Developed and executed the launch of the first ever mainstream product in Mekong Delta region;(2013) Developed a consumer plan to maximise trial at launch and delivered key brand Metrics (Awareness, Trial and Imagery) in six months Coordinated cross functional teams to deliver key innovation and renovation projectsMonitored and reported on brand market performance Assisted on Portfolio and budget management -
Commercial Management TraineeNestlรฉ Jul 2011 - Mar 2012VietnamHighly prestigious program to identify Nestlรฉโs future leaders. I am selected among a few thousand candidates nationwide. The program offers an extensive training across business functions with strong focus on Sales & Marketing.
Hoang Pham Education Details
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Marketing
Frequently Asked Questions about Hoang Pham
What is Hoang Pham's role at the current company?
Hoang Pham's current role is Lead Alumni Relations | Chairperson UNICEF NextGen | Innovation Lead | Commercial Leader | TEDx Speaker.
What is Hoang Pham's email address?
Hoang Pham's email address is ho****@****hoo.com
What schools did Hoang Pham attend?
Hoang Pham attended Unsw, Wharton Online, Rmit University.
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