Our mission is to help merchants use their data effectively, enabling them to make smart decisions and achieve success in their business and operations. Moreover, our solution supports collaboration with other E-commerce platforms, ensuring that merchants can adapt and grow in.- Led the development of 20+ integrations with platforms like Facebook, Shopify, and Shopee, streamlining data exchange for merchants.- Architected a secure employee permission system, ensuring controlled… Show more Our mission is to help merchants use their data effectively, enabling them to make smart decisions and achieve success in their business and operations. Moreover, our solution supports collaboration with other E-commerce platforms, ensuring that merchants can adapt and grow in.- Led the development of 20+ integrations with platforms like Facebook, Shopify, and Shopee, streamlining data exchange for merchants.- Architected a secure employee permission system, ensuring controlled access to sensitive data.- Developed a Campaign feature empowering merchants to create customized marketing campaigns across SMS, email, and Zalo ZNS messaging channels.- Developed a flexible recommendation system for enhanced user experiences and increased website conversions.- Delivered actionable insights through a comprehensive Customer 360-View.- Established centralized data management infrastructure for efficient data utilization.- Orchestrated AI integration for advanced features like Chatbot and Insight Builder, enriching user experiences and providing valuable insights. Show less

Led the analysis, design, and development of three pivotal banking products, driving successful implementation and deployment for leading financial institutions:SBRS v5 Platform:Directed the analysis, design, and development of the SBRS v5 Platform, a dynamic reporting system enabling the definition of new input files, mapping processes, reports, and schedulers with low-code capabilities. Primarily tailored for regulatory reports for the State Bank of Vietnam, the platform possesses… Show more Led the analysis, design, and development of three pivotal banking products, driving successful implementation and deployment for leading financial institutions:SBRS v5 Platform:Directed the analysis, design, and development of the SBRS v5 Platform, a dynamic reporting system enabling the definition of new input files, mapping processes, reports, and schedulers with low-code capabilities. Primarily tailored for regulatory reports for the State Bank of Vietnam, the platform possesses the flexibility to accommodate other reporting needs. Successfully implemented for prominent financial institutions including JACCS, ESUN Bank, Bank of China, and Standard Chartered.IPC (Payment Gateway) Platform:Directed the analysis, design, and development of a new IPC (Payment Gateway) platform, serving as a gateway between core banking systems and various payment channels such as CITAD of State Bank of Vietnam, VCB Money, BIDV, and other systems from different departments of the bank. Implemented functionalities include routing transactions to the correct channels, screening for Anti-Money Laundering (AML) activities, filtering and detecting transaction types, automatic refunds, creditback mechanisms, and more. Successfully deployed for major banks including DBS Bank, ESUN Bank, and Standard Chartered.Online Data Collection System:Directed the analysis, design, and development of an Online Data Collection system, enabling secure data collection from banking systems and providing encrypted APIs to the State Bank of Vietnam for data querying. Successfully implemented for key banks including Siam Commercial Bank, CIMB Bank, ESUN Bank, and DBS Bank. Show less

Led the most stressful project of my career: customizing and implementing a regulatory reporting system for CIMB Bank Malaysia's Vietnam branch at FPT Software. Ensured successful outcomes through effective management, problem-solving, and technical expertise.

- Analyzed MS Dynamics CRM capabilities and customization needs for banking.- Developed customized CRM modules, workflows, and banking-specific functionality.- Documented guidelines for vertical CRM implementation and reusable assets.

- Contributed to Dynamics CRM and reporting system implementations for banks.- Supported rollouts enhancing customer management and regulatory reporting.