Claire Hobson Email & Phone Number

Camberley, Gb

Guildford, England, United Kingdom

United Kingdom

Co-Founder, Content Director & Table Host for Table 11. Table 11 is a community of folks in their 20s, 30s, and 40s in the UK who have lost a close loved one.We meet for a meal every 4-8 weeks to support each other in grief, share stories, and make loss less isolating.I have been involved in the creation of the organisation including Brand, Strategy, Marketing, Media & PR. I am responsible for Content for Table 11.

Farnborough, Hampshire, United Kingdom

Guildford, United Kingdom

Bagshot

Andover, England

Windlesham, Guildford And Bracknell, United Kingdom

Contract work at various companies, including Global Campaign Marketing Manager at Lumesse, working on a new global campaign launch, creating webinars, white papers etc. Also Resource Controller at JDA in Bracknell.

Working within a busy Design & Marketing agency, I was involved in day to day contact with studio, briefing in projects from clients, managing client budgets and invoicing, etc.I was the Account Manager for a major internationally well-known company. Working across a number of divisions, but mainly with the Internal Communications team based at a site in the UK. Worked as part of the clients team on a day-to-day basis with Internal Communication materials, marketing materials and all generic requests. I was involved in the successful re-branding and launch of the clients Intranet – responsible for all content upload, writing of key sections, understanding of CMS systems and liaising with Orckid's studio for design work. Also involved in development of clients nationwide campaign. Involved daily contact with client, Orckid design team and external printers. Management of a prize fund was also a key part of the project. Involved management of database, supplying prizes and managing any queries on behalf of client.Responsible for setting Orckid up on Twitter, as well as on Linked In, creating a page on Facebook and local social networking sites to raise profile of company to gain new business and showcase expertise.While working at Orckid, I became a confident Mac user – including Entourage and InDesign. Experience with print specs, design specs and understanding of whole design and print process.

While at P&G Professional Care, I was responsible for the salon only brand 'Lifetex' within Wella Professionals. My key project management included launching new products/sub-ranges to the market, from planning at early product testing stages, to analysis of suitability in UK market, through to implementation.I was responsible for the management of key areas – budget, P&L for all initiatives, planning, promotional analysis, management reporting, and communication to Sales team.As part of Lifetex, I was involved in the development of initiatives, from key messages, sales stories, point of sales items (design & print); to engaging the sales team at monthly sales meetings. Also responsible for development of Marketing calendar, ensuring all activity fitted in with overall company offering.I worked closely and was responsible for the management of external agencies and internal departments on key projects, including work with the central office in Geneva on a day-to-day basis and manage internal design department, and external ER agency.

I worked within Wyeth Consumer Healthcare, on Anadin in a team of 6 – mainly on consumer marketing, but helping with trade marketing.While there, I was responsible for leveraging Anadin’s award of ‘Superbrand’ via website and in-store marketing. I was also responsible for the management of the external PR company.During my time at Wyeth. I re-designed the Anadin website in-line with the re-branding of Anadin. This involved the management of the website design agency – including the writing of the brief for the design and dealing with them on a day-to-day basis to ensure result was on brief. Through this, I became confident in using the CMS system installed for ease of update for Anadin website.I also dealt with press adverts and point of sale material – managing the internal creative department and working with the sales team to ensure maximum presence in-store.As part of the re-branding and to ensure brand consistency, I compiled the brand guidelines and style guide, to ensure all work created was holistic across the board.My role also included some analytical work, including providing market information to the team and the leadership team on Anadin’s position against leading competitors and where the brand is performing best and where it needs to be improved.I developed my presentation skills by attending a three day ‘Professional Presentation Skills’ course internally, and also my financial skills by managing the Anadin budget.

My role was a new role within the company when I joined – dealing with central marketing for 14 properties. I was the first member of the team to be recruited.I was involved in the design/Printing of updated Collateral, laying out advertisements, dealing with mail shots and databases, as well as helping the Sales team to co-ordinate exhibitions, including the stand at Confex.I also aided in designing and implementing the Brand Standards, which included pantone colours, use of logos and layouts for brochures/adverts etc. This ensured all hotels followed the same brand consistency for look and feel, keeping all communications holistic.I was closely involved with writing the Marketing Plan for 2005.

I started as a waitress in brasserie, before completing unpaid work experience as Commis Chef in Kitchen. I then moved onto being a Fine Dining waitress.I then became a banqueting member of staff (dealing with Weddings, Private Functions), before moving back of house for a work placement in accounting department. Dealing with Purchase Legers, while using ‘Sage Line 100’.I then remained back of house as I moved to Reservations Co-ordinator and Events Co-ordinator, and then finally onto. Business Development Assistant – which involved Data basing, and general admin work. All this provided experience in Word, Excel, Microsoft Outlook, Access and Explorer. It also gave me a lot of operational experience within hotels, allowing me to fully understand the workings of a hotel.

Msc, Marketing, Pass With Merit

Postgraduate Certificate In Management Education, Business Teacher Education, First

Ba (Hons), Business Studies

Hnd, Hospitality Management

Education record