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Tricia Murphy Email & Phone Number
Executive Vice President
at
Advertiser Perceptions
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Profile completeness 86%
Current company
Role
Executive Vice President
Location
Los Angeles, California, United States
Who is Tricia Murphy? Overview
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Quick answer
Tricia Murphy is listed as Executive Vice President at Advertiser Perceptions, based in Los Angeles, California, United States. AeroLeads shows a matched LinkedIn profile for Tricia Murphy.
Tricia Murphy previously worked as Director, B2B Market Research & Thought Leadership at Yahoo and Director, B2B Market Research & Thought Leadership at Verizon Media. Tricia Murphy holds Bachelor Of Arts, Sociology from Ucla.
Company email context
Email format at Advertiser Perceptions
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Advertiser Perceptions
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Profile bio
About Tricia Murphy
Senior-Level Sales Insights Leader known for informing brand strategy, product development, go-to-market messaging and supporting insights-led marketing and sales collateral. Dedicated to leading teams that inform the organization to achieve success. Leadership positions on both client and vendor sides.
Current workplace
Tricia Murphy's current company
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7 roles
Tricia Murphy work experience
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Director, B2B Market Research & Thought Leadership
CurrentManaged all B2B product, sales and marketing research to understand customer satisfaction, brand health, go-to-market and product needs for B2B customers.Developed research and insights-driven content used for thought-leadership research, marketing, sales collateral, executive talk tracks, and PR.
Sep 2021 - Present
Director, B2B Market Research & Thought Leadership
Built out quantitative feedback programs for brand health, customer experience, and competitive intelligence in partnership with cross-functional stakeholders in providing strategic feedback to inform sales and product roadmaps for ad platform generating $8B annually.
Jan 2018 - Sep 2021
Director, B2B Brand And Loyalty Insights
Managed customer feedback across B2B businesses to provide sales and product key feedback to address gaps in servicing and UI offerings.
Oct 2011 - Jan 2018
Senior Research Manager
Managed market research for B2B product strategy and marketing teams, including product ideation, usage & attitude, market segmentation, pricing, naming, product positioning, and ongoing customer feedback.
Apr 2007 - Oct 2011
Manager, Market Research
Jan 2006 - Apr 2007
Account Director
Led two teams responsible for $2.5M in revenue, significantly contributing to the company’s financial goals. Successfully grew existing client business, including a notable 16x increase in spend from a key client. Authored winning proposals that secured new business, strengthened client relationships, and ensured the team effectively maintained vendor.
Aug 2000 - Dec 2005
2 education records
Tricia Murphy education
Bachelor Of Arts, Sociology
Ucla
Bachelor Of Arts, Communication Studies
Ucla
FAQ
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What company does Tricia Murphy work for?
Tricia Murphy works for Advertiser Perceptions.
What is Tricia Murphy's role at Advertiser Perceptions?
Tricia Murphy is listed as Executive Vice President at Advertiser Perceptions.
Where is Tricia Murphy based?
Tricia Murphy is based in Los Angeles, California, United States while working with Advertiser Perceptions.
What companies has Tricia Murphy worked for?
Tricia Murphy has worked for Advertiser Perceptions, Yahoo, Verizon Media, Oath, and Yahoo!.
How can I contact Tricia Murphy?
You can use AeroLeads to view verified contact signals for Tricia Murphy at Advertiser Perceptions, including work email, phone, and LinkedIn data when available.
What schools did Tricia Murphy attend?
Tricia Murphy holds Bachelor Of Arts, Sociology from Ucla.
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