Daniel Hofmann

Daniel Hofmann Email and Phone Number

Manager Marketing Analytics and Customer Intelligence @ MediaMarktSaturn
Munich, BY, DE
Daniel Hofmann's Location
Greater Munich Metropolitan Area, Germany
Daniel Hofmann's Contact Details

Daniel Hofmann work email

Daniel Hofmann personal email

n/a

Daniel Hofmann phone numbers

About Daniel Hofmann

Specialties: Digital marketing, Cross-channel (SEO, SEA, Affiliate Marketing, Display Media, Social Media) analyses and strategies with focus on TV-Online, TV-Sync Search, TV-monitoring, TV-Online-Optimization, Attribution-Modeling, Tracking (Webtrekk, intelliAd, Exactag, Google Analytics), Data mining (RapidMiner, SAP Business Objects, SPSS Modeler, R), Advertising effect analyses, Project management, Programming skills

Daniel Hofmann's Current Company Details
MediaMarktSaturn

Mediamarktsaturn

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Manager Marketing Analytics and Customer Intelligence
Munich, BY, DE
Website:
mediamarktsaturn.com
Employees:
12550
Daniel Hofmann Work Experience Details
  • Mediamarktsaturn
    Manager Marketing Analytics And Customer Intelligence
    Mediamarktsaturn
    Munich, By, De
    View
  • Mediamarktsaturn
    Manager Marketing Analytics & Customer Intelligence
    Mediamarktsaturn Apr 2024 - Present
    View
  • Media-Saturn Marketing Gmbh
    Expert Analytics & Customer Intelligence/Po Reportings & Dashboards
    Media-Saturn Marketing Gmbh Jan 2022 - Mar 2024
    Munich, Bavaria, Germany
  • Virtual Identity
    Senior Data Analyst
    Virtual Identity Jul 2018 - Oct 2021
    Munich
    View
  • Blackwood Seven
    Director Solutions
    Blackwood Seven Nov 2017 - May 2018
    Munich Area, Germany
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  • Blackwood Seven
    Head Of Data Integration
    Blackwood Seven Jul 2016 - Nov 2017
    View
  • Blackwood Seven Germany Gmbh
    Team Lead Data Automation
    Blackwood Seven Germany Gmbh Jun 2015 - Jun 2016
    München Und Umgebung, Deutschland
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  • Booming Gmbh (Prosiebensat.1 Group)
    Media Intelligence Analyst
    Booming Gmbh (Prosiebensat.1 Group) Oct 2013 - May 2015
    • Aufbau einer Infrastruktur zur automatisierten Datenverarbeitung (ETL) und Analyse• Steuerung eines Expertenteams zur Entwicklung von Algorithmen und statistischen Modellen im Bereich TV-Online Optimierung • Konzeption und Entwicklung automatisierter Reports, Dashboards und Kampagnensteuerungstools • Management und Umsetzung von Multi-Channel Trackings
  • Icrossing
    Research Manager
    Icrossing Mar 2012 - Jul 2013
    München Und Umgebung, Deutschland
    • Development of cross-channel (SEO, SEA, Affiliate Marketing, Display Media, Social Media) analyses for an integrated online media strategy• Design and coordination of all research and analyses in the field of Social Media• Professional tool development in close cooperation with product management and software development• Support of international key accounts with reporting, analyses and strategic consulting
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  • Icrossing
    Social Media Research
    Icrossing Dec 2010 - Feb 2012
    • Analyses, reports and strategies in the field of Social Media Marketing • Professional tool development in close cooperation with the software development
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  • One-Man Business Dani-Arts
    Owner, Ceo
    One-Man Business Dani-Arts Feb 2005 - Feb 2012
    • Sales and support in hardware, software and web design • Customer contact• Supervision of small teams
    View
  • Icrossing
    Trainee
    Icrossing Sep 2009 - Feb 2010
    • Development of a data-mining solution in sole responsibility • Analysis of indirect advertising effects on a meta level
    View
  • Web Excellence Forum
    Research Assistant
    Web Excellence Forum Apr 2009 - Sep 2009
    Administration and enhancement of the Email-Response Benchmark

Daniel Hofmann Skills

Google Adwords Google Analytics Digital Marketing Social Media Measurement Audience Measurement Data Processing R Data Mining Tableau Project Management Multi Channel Tracking And Analytics Rapidminer Dashboard Development Media Planning Content Analysis Spss Clementine After Effects Premiere

Daniel Hofmann Education Details

Frequently Asked Questions about Daniel Hofmann

What company does Daniel Hofmann work for?

Daniel Hofmann works for Mediamarktsaturn

What is Daniel Hofmann's role at the current company?

Daniel Hofmann's current role is Manager Marketing Analytics and Customer Intelligence.

What is Daniel Hofmann's email address?

Daniel Hofmann's email address is d.****@****arts.de

What is Daniel Hofmann's direct phone number?

Daniel Hofmann's direct phone number is +45536*****

What schools did Daniel Hofmann attend?

Daniel Hofmann attended Technische Universität Dresden, Auckland University Of Technology, Technische Universität Chemnitz, Technische Universität Chemnitz.

What are some of Daniel Hofmann's interests?

Daniel Hofmann has interest in Children, Skiing, Badminton, Videoproduktion, Human Rights, Environment, Playing Keyboard, Neue Medien, Poverty Alleviation, Keyboard Spielen.

What skills is Daniel Hofmann known for?

Daniel Hofmann has skills like Google Adwords, Google Analytics, Digital Marketing, Social Media Measurement, Audience Measurement, Data Processing, R, Data Mining, Tableau, Project Management, Multi Channel Tracking And Analytics, Rapidminer.

Who are Daniel Hofmann's colleagues?

Daniel Hofmann's colleagues are Thomas In 't Anker, Alina Kilian, Aditya Gugale, Juana Pozo Freire, Maribel Cardona, Sinah Thomas, Viola Auguszta.

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