Prelude is a leading provider of eClinical applications, built by Prelude over a 20+ year history of continuous innovation. Prelude's Clinical Data Management System (CDMS) is leveraged by leaders in the pharmaceutical, biotech, and MedTech industries focused on improving the lives of patients around the globe.Responsibility: Lead Commercial function including sales, marketing, and customer success management teams. Impact in First 6 Months:• Optimized commercial team organization to further improve customer experience and relationship management• Increased annual recurring revenue (ARR) by 24%• Increased team by 100% to better serve existing and new customers• Led implementation of systems to support customers and scaling of team

MedTech business leader representing 20 of the top 40 global MedTech organizations. Responsibility: Led team of Global Client Executives to grow ARR and services revenue across the Medidata and Dassault Systèmes portfolio of over 45+ life science applications.

Key account executive of 8 of the top 25 global MedTech organizations. Led extended team of specialists, industry experts, and cross-functional team members to effectively grow and support customer relationships. Responsibility: Grow ARR and services revenue with Medidata's portfolio of 25+ eClinical clinical applications including: EDC, eCOA, eConsent, RTSM, CTMS, eTMF, etc. Starting in January 2021, added the Dassault Systèmes portfolio of Cloud and On-Premise software applications, including: ENOVIA PLM, CATIA Design, SIMULIA Simulation, BIOVIA Labs, etc.

• Managing relationships and needs of organizations in the pharmaceutical, biotechnology, and medical device industries, I work to optimize clinical R&D and mitigate risk throughout the clinical development lifecycle• Develop and maintain strategic alliances with a wide breadth of CRO partners, from niche therapeutic and regional-based to global, in order to streamline operations and offer leading scalability options to virtual teams • Educate individuals and organizations on new advancements in technology offerings and modes of utilization through Oracle and industry thought-leadership events

• Developed relationships and account intelligence in the emerging pharmaceutical, biotechnology, and medical device industries by assessing industry dynamics, business needs, regulatory changes, and opportunities for improvements; leading to customized solution pairing that allows customers to devote their time and resources to life-saving discoveries

Consulted for a diverse array of companies in various industries by assessing industry trends, market distribution, internal performance analytics, and opportunities for growth, resulting in multiple deliverables to address their organizational, marketing, financial, and strategy challenges.• Assessed market potential for a new PLM program for a process management consulting company by evaluating key industry leaders, best practices, and market needs for diversification, resulting in a specific international marketing campaign based on region• Evaluated marketing practices and efficiency of a leading domestic oil distribution company by completing industry evaluation and efficiency tests, resulting in various proposals to address their marketing needs, process management, and distribution efficiency• Analyzed and expanded marketing practices of an online photo products company by assessing industry trends, competitor strategies, and recent performance, culminating inpitch data directed towards seeking second round funding from venture capitalists• Enhanced branding strategies for a rapidly expanding all-natural and gluten-free bakery by measuring pricing strategies, product performance, and online presence, resulting in a marketing plan, financial projections, and a new social brand identity • Explored expansion potential of a leading wall graphics company by assessing recent performance, market size, and competitors, leading to an international marketing campaign

• Expanded brand engagement within Southeastern Michigan and beyond for Ann Arbor based label by evaluating potential talent assets, sponsorship opportunities, and consumer segments, leading to a long-term strategic plan

• Managed Ann Arbor and University of Michigan accounts by evaluating sales priorities, target market, and engagement goals, leading to short and long-term strategic advertising campaigns

• Improved sales strategies for new customer acquisition by identifying new prospects, assessing success patterns and industry trends, and enhancing campaigns • Ensured operational fluidity of projects through client interaction and service measures • Enhanced marketing practices by expanding reach of marketing pieces to high priority prospects and increasing brand awareness through specific journal and social media platforms

• Managed market segmentation and outreach through the identification of applicable vertical markets, leading to new partnerships with organizations to diversify the growth of the practice • Constructed systems for improvements in process management efficiency

• Created a mentorship program, connecting students to local business leaders• Organized, managed, and ran fundraising/marketing events • Created marketing campaign for Minnetonka Student Government- raising a record $29,000 in one week • Led the largest high school DECA chapter in Minnesota (294 members in 2010-2011)• Top 8 at MN State Competition for 30 pg. Community Service Event• State qualifier in Public Speaking and Restaurant and Food Service Management Case Event

• Managed finances and logistics of fundraising events, conferences, and competitions• Top 8 at MN State Competition for 30 pg. Entrepreneurship Event• State qualifier in Buying and Merchandising Case Event

• Developed marketing concepts implemented in fundraising events • Worked with management to pursue grant opportunities