Howard Kaufman

Howard Kaufman Email and Phone Number

Co-Founder | CEO @ ORL | MBA @ ORL
Howard Kaufman's Location
Scottsdale, Arizona, United States, United States
Howard Kaufman's Contact Details
About Howard Kaufman

As the co-founder and CEO of ORL, I have been leading the innovation and transformation of the oral care market for over four years. I am passionate about providing a better choice for consumers who want to eliminate harmful ingredients in their lives and live a more organic, natural, and healthier lifestyle. My mission is to create products that eliminate toxic ingredients and promote greater health by balancing the perfect 7.0 pH level, allowing the mouth to naturally remineralize, clean, and refresh with organic and natural ingredients.With over 20 years of experience in consumer packaged goods and services, I have a proven track record of delivering results from Fortune 500 to innovative start-ups. I have expertise in product development, category management, marketing, e-commerce, and business development. I have been responsible for driving revenue, customer loyalty, and brand growth through product innovation, strategic planning, and execution. I am driven by an unwavering customer-centric focus on understanding people's needs, educating them about their choices, and delivering exceptional customer experiences.

Howard Kaufman's Current Company Details
ORL

Orl

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Co-Founder | CEO @ ORL | MBA
Howard Kaufman Work Experience Details
  • Orl
    Co-Founder | Ceo
    Orl Mar 2019 - Present
    Scottsdale, Arizona, Us
    ORL is innovating the oral care market by providing a better choice for consumers looking to live a more organic, natural and healthier lifestyle.ORL Toothpastes, ORL Mouthwashes, ORL Breath Sprays, Travel Sets and Accessories are formulated to achieve a perfect 7.0 pH balance - allowing your mouth to naturally remineralize, clean and refresh with organic and natural ingredients.Our products eliminate the harmful ingredients found in many leading brands by using naturally sweet organic xylitol, organic plant-based essential oils, and vitamins & minerals. ORL products are gluten free, non-GMO, cruelty-free, and free from fluoride and alcohol.Proudly formulated and manufactured in the USA, ORL products also are environmentally mindful by being packaged in attractive protective glass or recyclable aluminum, without the use of plastic tubes or bottles.For more information, please visit https://orlcares.com/ or https://ORLCBD.com and/or drop me a line!
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  • Lehi Valley Trading Company
    Vice President Sales And Marketing
    Lehi Valley Trading Company Mar 2016 - Dec 2018
    Mesa, Arizona, Us
    Lehi Valley Trading Company is a leading provider in North America of private label and branded manufactured and packaged snacks. Serving major grocery, convenience, food distribution, travel centers, specialty retail, e-commerce, gift, military, wholesale and farm markets. Key transformation leadership responsibility in driving strategy, growth, execution and EBITDA. Business development including key new customer accounts, brand strategy, innovation, new product introductions, promotions, and new growth channels. Key products include gourmet and natural popcorn, extruded puffs & nuggets, granola, brittle, trail mixes and nuts. Significant private labeling, manufacturing and distribution capabilities. Brands include High Valley Orchard, Snackworthy, and the Arizona Snack Company.
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  • The Perpetual Edge, Inc.
    Consultant
    The Perpetual Edge, Inc. Nov 2015 - Mar 2016
    Provided senior level consulting and leading front line engaged execution. Focus on driving sustainable revenue and customer growth emphasizing organizational readiness for strategy development and alignment. Skilled in enhanced collaboration, prioritization, and initiating process improvements to achieve results.Services include strategic planning, business growth initiatives, organization design, revenue planning, sales management, e-commerce/digital growth strategies, and marketing programs including branding, packaging, POS, advertising, video, SEO, mobile, content development, email and CRM strategies. Clients served include healthy & tasty food/snack brands; plastics manufacturer serving the consumer packaged goods, water conservation & medical markets; and innovative auto care products.
  • Prime-Line Products
    Senior Vice President Of Sales & Marketing
    Prime-Line Products Mar 2011 - Nov 2015
    Redlands, California, Us
    Led Sales, Marketing & Customer Service teams to record growth levels for this leading ESOP manufacturer and provider of commercial facilities and home improvement products.Managed national, regional, field and outside representative sales teams. Key driver in growth strategy, sales channel management, sales pipeline development, account planning, account management, promotions, e-commerce/digital strategies including SEO, content development, and CRM. Responsible for brand development, brand management, new product introductions, creative services and visual merchandising.
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  • Petsmart
    Vice President - E-Commerce / Direct
    Petsmart Jun 2003 - Jul 2009
    Phoenix, Arizona, Us
    Responsibilities for sales and profit revenue for e-commerce business P&L, omni-channel strategies, e-mail marketing, SEO, Affiliate marketing, SEM, merchandising strategies, pricing, customer contact strategies, customer care center, merchandising integration
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  • The Home Depot
    Vice President Of Marketing - Hd Supply
    The Home Depot Dec 1999 - Jun 2003
    Atlanta, Georgia, Us
    Responsible for the multi-channel Marketing and e-commerce efforts including: sales from Regional Field Sales efforts, Inside Sales, e-Commerce, Direct Marketing, Customer Relationship Marketing, Marketing & Branding, Retail Integration, Catalog Strategy, Customer Care, Business Development efforts including Acquisitions, GSA / government development, Canada expansion.
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  • Time
    Vice President Of Marketing Services - Time-Life
    Time Apr 1997 - Dec 1999
    New York, New York, Us
    Significant revenue and EBITDA from New Customer Acquisition, Retention, Product Marketing Strategies, List Analysis, Regression Analytics, Sweepstakes Marketing, Internet testing, Print and Magazine Advertising, Brand Development
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  • The Bradford Exchange
    Director Of Marketing
    The Bradford Exchange 1988 - 1997
    Niles, Il, Us
    New Customer Acquisition, DRTV, Media, Retention Marketing, CRM, Media Planning, Analysis, P&L Management, Customer Segmentation, New Product Marketing, A/B Testing, Lifetime Value Analysis
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  • Leo Burnett
    Advertising Intern
    Leo Burnett Apr 1983 - May 1984
    Chicago, Illinois, Us
    Advertising concept testing and consumer research.
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Howard Kaufman Skills

Strategy Marketing Strategy E Commerce Crm Direct Marketing Management Leadership Business Development Competitive Analysis Marketing B2b P&l Management Account Management Sales Management Integrated Marketing Email Marketing Product Marketing Strategic Planning Business Strategy Analytics Customer Acquisition Digital Marketing Online Marketing Forecasting Business Planning Customer Retention Entrepreneurship Segmentation Customer Relationship Management Merchandising Customer Satisfaction Brand Management Sales Operations Product Management Lead Generation Coaching Marketing Management Multi Channel Retail Corporate Communications Search Engine Optimization Wordpress Search Engine Marketing Mobile Marketing Google Analytics Youtube Google Adwords Multi Channel Marketing Database Marketing Customer Service Customer Engagement Retail Sales Customer Experience Market Planning Direct Mail Cross Functional Team Leadership Sales Process Key Account Management

Howard Kaufman Education Details

  • Depaul University
    Depaul University
    Finance
  • Babson College
    Babson College
    Institute Of Retail Management
  • Northern Illinois University
    Northern Illinois University
    Business - Marketing

Frequently Asked Questions about Howard Kaufman

What company does Howard Kaufman work for?

Howard Kaufman works for Orl

What is Howard Kaufman's role at the current company?

Howard Kaufman's current role is Co-Founder | CEO @ ORL | MBA.

What is Howard Kaufman's email address?

Howard Kaufman's email address is la****@****ail.com

What is Howard Kaufman's direct phone number?

Howard Kaufman's direct phone number is +190988*****

What schools did Howard Kaufman attend?

Howard Kaufman attended Depaul University, Babson College, Northern Illinois University.

What are some of Howard Kaufman's interests?

Howard Kaufman has interest in Children, Civil Rights And Social Action, Education, Environment, Poverty Alleviation, Disaster And Humanitarian Relief, Human Rights, Animal Welfare.

What skills is Howard Kaufman known for?

Howard Kaufman has skills like Strategy, Marketing Strategy, E Commerce, Crm, Direct Marketing, Management, Leadership, Business Development, Competitive Analysis, Marketing, B2b, P&l Management.

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