Tamara Bohórquez work email
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Tamara Bohórquez personal email
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Passionate strategist helping brands harness their unique story, uncovering data-driven behavioral insights and inspiring creative teams and partners to bring business driving ideas to life in market. Specialties: Storytelling, Marketing Strategy, Brand Building, Promotional partnerships, Behavioral Insights, Trend Forecasting, Communication Design, Omni-Channel Planning, Retail Design, Ethnographic Research, Research Planning.
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Facets Co-ChairFacetsChicago, Il, Us -
Facets Co-ChairFacets Nov 2023 - PresentChicago, Il, UsInspiring vital conversations in culture through film and independent media -
Shopper Marketing Strategy LeadTombras Oct 2022 - Apr 2024Knoxville, Tn, Us -
Group Strategy DirectorTracylocke Apr 2019 - Nov 2022Irving, Texas, UsEffie Win for "Pringles and Pours"Led an incredible strategy team for the Kelloggs portfolio of brands for national promotions and shopper marketing programs. -
Vp, Strategy DirectorFcb Chicago 2017 - Mar 2019Chicago, Il, UsEffie win for Xfinity “A Modern Way to Mobile”Led thought leadership, evergreen and promotional strategy, and store of the future work for Xfinity Retail, a Comcast Company. -
Vp, Strategy DirectorLeo Burnett Sep 2011 - 2017Chicago, Illinois, UsWon 4 LeoIntel Awards over the years for Intellectual Property CreationCollaborated across disciplines to develop innovation roadmaps, store of the future retail experiences and category solutions. Key clients: Allstate, Sprint, Hallmark. -
Vp, Shopper StrategyArc Worldwide Oct 2012 - Oct 2016Chicago, Il, UsEffie win for 3M's Scotch Tape Holiday “The Most Gifted Wrappers”Ran shopper marketing strategy and channel insights for MillerCoors Brands, 3M and Kellogg's. -
Strategy DirectorArc Worldwide Sep 2009 - Aug 2012Chicago, Il, UsDeveloped omni-channel shopper journey best practices that uncovered people centered insights for marketing and product development for the P&G portfolio of brands. Including beauty, oral care and fabric care.
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Sr. Experience PlannerArc Worldwide Apr 2005 - Apr 2009Chicago, Il, UsUncovered usability insights and developed interaction models and wireframes to improve digital experiences for people. Key client: Whirlpool
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Design ResearchToca 2004 - 2005Planned and executed a qualitative research study that provided behavioral insights to inspire product and marketing initiatives. Client: Herman Miller
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Design Research ConsultantGold Peak Industries 2004 - 2004Implemented a qualitative research study for the Hong Kong luxury hotel market to understand guests expectations, behaviors and needs. Outcome of the study provided insights, requirements and a road map for product development in that market.
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Art Director & Research InternFiskars May 2003 - Aug 2003Espoo, Uusimaa, Fi -
Interaction DesignerNogginlabs 2001 - 2002Designed interactive learning modules for corporate training. Key client: Intel
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Visual DesignerCloserlook 1999 - 2001Chicago, Il, UsResearched best practices for online environments and designed solutions for corporate intranets. -
Graphic DesignerBlue Sky Design Aug 1997 - Aug 1999Provided art direction and design for global marketing event campaigns. Key projects: The Coca-Cola McDonalds Group Nagano Winter Olympics, World Cup Soccer 1998. Designed and produced the identity system for CNN Productions, a film production arm of CNN.
Tamara Bohórquez Skills
Tamara Bohórquez Education Details
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Illinois Institute Of TechnologyDesign Planning -
Birmingham City UniversityEngland Exchange Program
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University Of OklahomaVisual Communications
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Colegio Bellas ArtesVenezuela
Frequently Asked Questions about Tamara Bohórquez
What company does Tamara Bohórquez work for?
Tamara Bohórquez works for Facets
What is Tamara Bohórquez's role at the current company?
Tamara Bohórquez's current role is Facets Co-Chair.
What is Tamara Bohórquez's email address?
Tamara Bohórquez's email address is ho****@****ail.com
What is Tamara Bohórquez's direct phone number?
Tamara Bohórquez's direct phone number is +131222*****
What schools did Tamara Bohórquez attend?
Tamara Bohórquez attended Illinois Institute Of Technology, Birmingham City University, University Of Oklahoma, Colegio Bellas Artes.
What are some of Tamara Bohórquez's interests?
Tamara Bohórquez has interest in Children, Economic Empowerment, Environment, Education, Human Rights, Arts And Culture.
What skills is Tamara Bohórquez known for?
Tamara Bohórquez has skills like Interaction Design, Experience Design, Ethnography, User Centered Design, Digital Strategy, Strategy, User Experience, Creative Direction, Usability Testing, User Experience Design, Art Direction, Interactive Advertising.
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