Holden Platt Email & Phone Number

Minneapolis, Mn, Us

Minneapolis, Minnesota, United States

Minneapolis, Minnesota, United States

- Build, QA, and launch Paid Search and YouTube campaigns for clients in Home Food Delivery, Retail, and Funeral Services using Google Ads, Google Ads Editor, Bing Ads Platform, Bing Ads Editor, and YouTube Studio- Pull SEM and YouTube data into Microsoft Excel and process the raw data using various analyses, including Pivot tables and regression analysis- Elaborate on insights and optimizations to the client using processed data to ensure that all media is driving a strong ROAS and… Show more - Build, QA, and launch Paid Search and YouTube campaigns for clients in Home Food Delivery, Retail, and Funeral Services using Google Ads, Google Ads Editor, Bing Ads Platform, Bing Ads Editor, and YouTube Studio- Pull SEM and YouTube data into Microsoft Excel and process the raw data using various analyses, including Pivot tables and regression analysis- Elaborate on insights and optimizations to the client using processed data to ensure that all media is driving a strong ROAS and implement these changes in the platform- Develop budget, keyword + ad copy recommendations and strategies while working with the client to update media accordingly Show less

Minneapolis, Minnesota, United States

- Operated Minnesota State Voter Registration System (SBMS) to register voters, along with providing ballots to registered voters for the 2020 US General Election- Tabulated ballots precisely and checked the counts that each tabulator produced to ensure security and accuracy in the election process- Ensured that the voting process was safeguarded against COVID-19 using various CDC sanctioned cleaning procedures- Provided voters with information regarding the voting process and their… Show more - Operated Minnesota State Voter Registration System (SBMS) to register voters, along with providing ballots to registered voters for the 2020 US General Election- Tabulated ballots precisely and checked the counts that each tabulator produced to ensure security and accuracy in the election process- Ensured that the voting process was safeguarded against COVID-19 using various CDC sanctioned cleaning procedures- Provided voters with information regarding the voting process and their ballot before, during, and after voting Show less

Minneapolis, Minnesota, United States

- Researched and wrote articles on relevant Business interest and social topics throughout the Twin Cities Metro area and beyond- Fact-checked and edited articles to make sure that they clearly, concisely and accurately conveyed the events that were reported

Minneapolis, Minnesota, United States

- Developed Marketing and Promotional materials for Minnesota Family Business Awards, Redefining Leadership, Outstanding Directors Awards, and TCB 100- Drafted Twitter and Facebook copy for Minnesota Family Business Awards, Redefining Leadership, and Outstanding Directors Awards

Evanston, Illinois (Remote Internship)

- Audited digital marketing presence of B2B consumer insight firm- Developed recommendations for President and firm's Consumer Psychologist- Short term results: increased firm's website organic traffic by 41% (digprojects.com)

Greater Minneapolis-St. Paul Area

- Managed operation of the Saints App and other social media platforms before, during, and after 42 home games- Synthesized more than 3 seasons of marketing and ticketing data in Microsoft Excel to determine season ticket purchase patterns; prepared report of findings for the General Manager- Examined social media engagement data using Sprout Social and reported findings to Saints marketing team- Wrote and updated 30-page manual for operation of Daktronics scoreboard

Greater Minneapolis-St. Paul Area

- Implemented initial calibration and operation of Daktronics scoreboard upon opening of CHS Field (2015)- Operated Daktronics scoreboard for 3 seasons, including consulting with official scorer for rulings on specific plays- Managed Pick-A-Saint loyalty program for season ticket holders, including data collection and synthesis, along with extensive communication with individual season ticket holders- Developed and implemented new program marketing strategy using personalized sales… Show more - Implemented initial calibration and operation of Daktronics scoreboard upon opening of CHS Field (2015)- Operated Daktronics scoreboard for 3 seasons, including consulting with official scorer for rulings on specific plays- Managed Pick-A-Saint loyalty program for season ticket holders, including data collection and synthesis, along with extensive communication with individual season ticket holders- Developed and implemented new program marketing strategy using personalized sales lines that increased program revenue by more than 25% in one summer- Operated Glitnr ticketing system and implemented training for new hires Show less

Bachelor Of Science - Bs, Marketing

Activities and Societies: Dean's Scholarship Recipient (2016-2020), Rotary Club of Minneapolis Scholarship Recipient (2016-2020), Spanish.

Study Abroad, Spanish Language And Literature, Junior

Developed fluency in Spanish through advanced Spanish language courses and travel throughout Spain

Education record

Activities and Societies: - Honor Roll (2012-2016) - Minnesota State High School Debate League Semi-Finalist (2015) - Baseball Team.