Greg Holder Email & Phone Number

Cincinnati, Ohio Area

• Responsible for developing and writing compelling product and editorial copy that aligns with the brand voice across all channels including catalogs, email, social media, direct mail, advertising, video, in-store.
• Wrote benefit-driven product descriptions that resulted in an increase in online sales.
• Developed and executed editorial content that created an inspirational shopping experience across all channels, resulting in an increase in website engagement.
• Led the writing for all Frontgate emails, homepage editorial copy, and promotional messaging.
• Served as lead copywriter for the outdoor furniture product category and helped to develop unique selling angles for categories, promotions, and products.
• Managed a team of outside freelancers, editing their work, managing schedules, and workload calendars.

Acquired, developed, and content edited resources for books, curriculum and consumer products for all ages.