Company operating in the field of semiconductor, display, secondary batteries, and electronic materials and chemicals with 1BUSD~ annual revenue size.New Business Development• Carried out new business development through partnership, M&A, investment, JV, and other collaboration models• Skill sets including negotiations, contracting, project management, business model development, valuation, market research and others to carry out business development initiatives• Source, screen, review, evaluate new business opportunities and targets• Participated in investment or M&A cases in size of 1MUSD - 1000MUSDUS Market Development• In charge of discovering and developing new customers in US market• Developed and executed market entry strategy from ground zero• Successfully established customer connection with purchasing department of 5 major chip makers via extended business trip to US market

• Managed and conducted multiple projects as a team leader and a member building sector expertise in IT, technology, software, industrial equipment and parts, semiconductor, materials, heavy industry, financial services and others, and functional expertise in M&A, valuation, market research, strategy development, market entry, sales and marketing, and others• As a Reddal Korea office manager, was in charge of office P&L, led sales activities, facilitated communication with headquarters and supervised overall office operation • Acquired and worked with 20+ local clients

Client work• Developed and conducted local digital marketing strategy for US based mobile application service provider and successfully launched their service in Korea • Conducted deal scanning and valuation for M&A project for global marine software company revealing risks from the potential transaction • Improved inventory management process and digital marketing capability of online ecommerce player • Studied global market trend and business potential of selected target countries for home appliance manufacturer in Middle East interviewing multiple stakeholders abroad • Participated in a corporate strategy development project of investment bank client in Middle East region • Conducted market research for global system integrator for their BU level strategy development to prepare for 4th industrial revolution • Participated in many other projects as a team memberInternal role• Managed office recruiting (screened over 200+ applications and interviewed 50+ candidates per year) and HR of the office• Designed and developed global staffing tool for internal use to improve operational efficiency

• Particpated in M&A strategy development for Nordic beverage producer with market research• Developed cost breakdown financial model for new business development project of global shipbuilder• Conducted local market research for strategy development of optical component manufacturer