Hollei Anne Hayes work email
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Hi There! I'm Hollei Anne Hayes. I'm a designer with a deep passion for creating beautiful artwork, trend-driven products and standout brand identities. My journey started with some of the biggest names in retail, like Babies R Us, Skip Hop, and Christmas Tree Shops, where I honed my skills as a Graphic Designer in advertising. Along the way, I found my true love in trend research and surface design, which led me to start Hollei Anne Design Co. in 2020.Since then, I've had the joy of designing over 1,500 surface and product designs that have made their way to stores like Target, Walmart, Michaels, and TJ Maxx. My studio is all about helping product-based businesses in the home goods, stationery, gift, and textile industries create designs that catch eyes and sell.With a background in both advertising and product development, I bring a fresh perspective to design. Whether it’s creating on trend artwork, a brand identity that truly represents you or developing products that fit your customers, I’m here to help bring your vision to life at Hollei Anne Design Co.
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Senior DesignerMade For Retail Inc.Easton, Pa, Us
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Business OwnerHollei Anne Design Co. Mar 2020 - PresentHollei Anne Design Co. is a creative studio focused on providing trending art and design to elevate product collections and brand identities for entrepreneurial women in retail for the homegoods, stationery, gift and textile industries.As the Owner I wear all the hats of the business including Surface & Product Design, Marketing and overseeing all aspects of business operations and communications. Some of my clients include Made For Retail, Raymour & Flanigan, Christmas Tree Shops, Craft-Rite, WeVeel, Best Brands, Advertising Week and more! I've had my designs seen in Target, Walmart, Michaels, Hallmark, TJMaxx, Homegoods, Marshalls, Wallgreens, Papersource, Papyrus, Hobby Lobby and beyond! -
Product Developer & DesignerHorizon Group Usa Mar 2020 - Jun 2021Warren, New Jersey, United States• Develop and innovate decor, kid and craft product for Walmart, Target rear seasonal andBullseye Playground impulse departments while following strategy and business objectives.• Research and develop over 6 business trend presentations a year, reporting trendingand innovative art techniques, concepts, material and packaging.• Manage and provide descriptive product development briefs for over 45 line itemassortments concurrently for over 30 retail programs a year.• Design style guides and trend direction while art directing a team of 6 designers,ensuring that product designs are cohesive and tight deadlines are met.• Collaborate with merchandising partners to develop functionality, material and sizingof decor, kid and craft product while meeting margin goals and targeted impulse price points.• Review production samples and packaging with partners to ensure product quality is met. -
Senior Graphic DesignerChristmas Tree Shops Nov 2018 - Mar 2020Union, Nj• Concepted and designed cross functional solutions for social, digital, print and visual assets that align with brand guidelines and business strategies.• Supported Christmas Tree Shop andThat!’s new brand guidelines by illustrating over 100+ unique doodles and designing over 12 different circular & email templates.• Concepted look, feel and user experience for Christmas Tree Shop andThat!’s inspiration hub on their new content rich website experience.• Provides photography art direction for all channels including email, social and print to support Christmas Tree Shop andThat!’s brand guidelines and reduce photography budget. -
Senior Graphic DesignerSkip Hop May 2018 - Dec 2018Manhattan, New York, United States• Concepted look & feel and art directed Skip Hop’s 2018 Holiday lifestyle and still life photography shoots.• Collaborated with marketing partners to art direct and execute the entire Skip Hop trade booth for 2018’s Kind + Jugend international trade show. • Concepted, designed and styled prime Buy Buy Baby window in NYC to support Back to School with Zoo Campaign.• Concepted and designed Skip Hop’s first ever store collateral including social, digital, print and visual signage. -
Associate Creative ManagerToys"R"Us Oct 2017 - May 2018Greater New York City Area• Concepted, designed and managed jobs for social, digital and print channels.• Mentored and provided creative direction to team designers, ensuring a cohesivebrand look & feel, and that tight deadlines are met.• Curated and presented impactful creative and marketing presentations to key stakeholders.• Collaborated with cross-functional partners to deliver innovative creative solutions.• Contributed to 65% increase in audience growth on Pinterest during the monthof Jan. due to increased creative pins and addition of pin code placement in print pieces.• Concepted, designed and managed 2018 Great Big Registry Sweepstakes campaign,which helped to support a 2.3% dotcom registry increase vs 2017. -
Senior Graphic DesignerToys"R"Us Apr 2017 - Oct 2017Greater New York City Area• Concepted and developed strategic creative solutions for multi-channel marketingcampaigns, adapting messages for social, digital, print and visual signage.• Provided art direction to photo art directors and photographers to create imagesthat represent brand and style criteria.• Restructured and redesigned the Babies R Us Dream Registry Guide by utilizing registryinsights to reduce page count, simplify stories & layouts and inject new brand identity.• Spearheaded the Babies R Us Be Prepared-ish rebranding by developing conceptsfor all channels of communication including store signage, social, digital and print.• Presented the creative launch of the new Babies R Us Be Prepared-ish rebrandingcampaign to marketing, creative and project management divisions.
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Graphic DesignerToys R Us Sep 2014 - Apr 2017Greater New York City Area• Concepted and developed creative assets that adhere to Babies R Us brand guidelinesand translate into compelling solutions for social, digital, print and visual applications.• Created over 140 unique illustrations for Babies R Us to support it’s new brand identity.• In collaboration with both the Babies R Us and Toys R Us teams, concepted and presentedover 5 big ideas to key stakeholders for the cobranded loyalty campaign including social,digital, print and visual signage.• Concepted and developed over 200 digital assets and 50+ articles for Babies R UsDigital Registry of the Future Experience.
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Creative DirectorPeer Pressure Creative Dec 2013 - Sep 2014Bethlehem, Pa• Managed the entire creative process for 8 clients from concept development to production.• Redesigned the brand identity for Peer Pressure Creative including logo,business card, stationery, and website.• Designed promotional emails, advertisements and websites for clients,including the United States Golf Association and Lehigh Valley International Airport. -
Graphic DesignerKutztown University Aug 2012 - Dec 2013Kutztown, PaWorks with a team of designers to create publicity event posters, t-shirts, buttons, and brochures for over 150 student organizations. -
Graphic Design InternB. Braun Medical May 2013 - Aug 2013Bethlehem, PaConceptualized and produced graphic elements including a ten foot wall graphic, door drop, and advertisements for B.Braun’s booth at the Association for Vascular Access 2013 tradeshow in Tennessee.
Hollei Anne Hayes Skills
Hollei Anne Hayes Education Details
Frequently Asked Questions about Hollei Anne Hayes
What company does Hollei Anne Hayes work for?
Hollei Anne Hayes works for Made For Retail Inc.
What is Hollei Anne Hayes's role at the current company?
Hollei Anne Hayes's current role is Senior Designer.
What is Hollei Anne Hayes's email address?
Hollei Anne Hayes's email address is ho****@****ops.com
What is Hollei Anne Hayes's direct phone number?
Hollei Anne Hayes's direct phone number is +161041*****
What schools did Hollei Anne Hayes attend?
Hollei Anne Hayes attended Kutztown University Of Pennsylvania.
What skills is Hollei Anne Hayes known for?
Hollei Anne Hayes has skills like Graphic Design, Logo Design, Illustration, Illustrator, Photoshop, Web Design, Adobe Creative Suite, Indesign, Posters, Typography, Vector Illustration, Layout.
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