Holly Rae work email
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Data-driven, collaborative and empathetic team leader focused on scaling product-lead organizations by incorporating innovative, disruptive technologies to drive an increase in TAM. Led teams from 5 to 25 people and organizations from <$5M to $100M in revenue.Over 15+ years' experience in the ad tech and media industries delivering solutions and insights to inform campaign planning, media distribution, execution and measurement in an increasingly complex and fragmented marketplace. Led both small to large cross-functional technology organizations to build scalable solutions for the market through the implementation of emerging technologies such as Cloud based solutions and Generative AI.Accomplishments: ⚡️Lead an ad-tech startup through market fit and hyper-growth stages to a successful exit to AT&T Xandr⚡️Oversaw a multi-year, multi-million dollar project for a major broadcast partner to transition legacy advertising sales and traffic system onto SaaS software ⚡️Implemented first to market generative AI capabilities across the product suite to reduce manual platform operations by 20%⚡️Rev 3 nominee in 2017 honoring the top 20 female VPs and Directors in Boston techIn my personal life, I am a Mom of 3 👧🏼👦🏼👦🏼, 1 🐕 & 1 🐢. Peloton Enthusiast and aspiring runner. Passion for continuous learning and growing through the gain of new perspectives.
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Principal Product ManagerTinuitiBoston, Ma, Us -
Angel InvestorTbd Angels Jan 2021 - PresentBoston, Ma, Us -
Vice President Of Product DevelopmentOperative Mar 2023 - Aug 2024New York, Ny, Us→Product leader for the AOS platform, a cloud-based revenue automation platform that unifies digital and linear workflows and streamlines advertising operations. Lead roadmap strategy and execution for multiple business lines representing $20M+ annual revenue. Managed and developed a team of 12+ product managers distributed globally. -
Vice President, Product Tv PlatformMicrosoft Jun 2022 - Dec 2022Redmond, Washington, Us📍Xandr acquisition June 2022 -
Vice President, Product Tv PlatformXandr Oct 2019 - Sep 2022New York, Us📍clypd acquisition Oct 2019→Responsible for leading the integration of ad-tech offerings across Xandr and clypd post acquisition. Defined the new blended product suite vision and identified new product expansion areas including cross-platform capabilities and the build of a common identity layer. -
Head Of ProductClypd, Inc. Jan 2017 - Oct 2019Somerville, Ma, Us→Served as the Head of Product for the clypd platform, leading clypd to a successful acquisition by AT&T Xandr in October of 2019. Developed market leading advertising optimization technologies that enabled media sellers to more precisely target their core audience segments and maximize yield. -
Principal Product ManagerClypd, Inc. Sep 2015 - Oct 2017Somerville, Ma, Us -
Product Director, Advertising Effectiveness SolutionsMillward Brown Digital (Formerly Compete) Feb 2012 - Sep 2015London , Co📍Compete acquisition 2012→Product lead responsible for building out the Ad Impact product suite to help advertisers, agencies and publishers measure digital campaign performance and analyze path to purchase customer journeys. Partnered closely with clients to enhance ad measurement methodologies and enhance product offerings. -
Senior Associate, Online Media And SearchCompete, Inc. May 2010 - Feb 2012Boston, Ma, Us -
Research ManagerNielsen Jan 2009 - May 2010New York, Ny, Us📍IAG Research acquisition 2007→Client lead and analyst responsible for measuring the effectiveness of TV advertising, creating in-depth campaign insights and recommendations. Partnered closely with internal research staff, survey editors, programmers, research analysts and advanced analytics teams to design research programs best suited to client needs. -
Research AnalystIag Research Jul 2006 - Jul 2007Us -
Research AnalystCourt Tv Dec 2005 - Jul 2006Us -
Junior Research AnalystCourt Tv Aug 2004 - Dec 2005Us
Holly Rae Skills
Holly Rae Education Details
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Bentley University - Mccallum Graduate School Of BusinessMarketing Research -
Northeastern UniversityGeneral -
The University Of Queensland
Frequently Asked Questions about Holly Rae
What company does Holly Rae work for?
Holly Rae works for Tinuiti
What is Holly Rae's role at the current company?
Holly Rae's current role is Principal Product Manager.
What is Holly Rae's email address?
Holly Rae's email address is ho****@****ypd.com
What is Holly Rae's direct phone number?
Holly Rae's direct phone number is +161780*****
What schools did Holly Rae attend?
Holly Rae attended Bentley University - Mccallum Graduate School Of Business, Northeastern University, The University Of Queensland.
What skills is Holly Rae known for?
Holly Rae has skills like Analytics, Market Research, Digital Marketing, Online Advertising, Marketing Research, Competitive Analysis, Data Analysis, Online Marketing, Segmentation, Digital Media, Quantitative Research, Advertising.
Who are Holly Rae's colleagues?
Holly Rae's colleagues are Joseph Gasick, Aaron Band, Reagan Messer, Kelly (Williams) Twardzik, Joe Snedeker, Chris Stokes, Alicia Flood.
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