Holly Bauer

Holly Bauer Email and Phone Number

Director of Ecommerce Merchandising and Production @ World Market
Huntington Beach, CA, US
Holly Bauer's Location
Huntington Beach, California, United States, United States
Holly Bauer's Contact Details
About Holly Bauer

• Senior level eCommerce leader with extensive digital experience spanning 15 years with experience in home and apparel categories across buying and site merchandising departments.• Proven success in driving results across eCommerce KPIs: revenue, profit, assortment, and conversion.• Dynamic leader with experience in building teams, cultivating growth, and developing talent at various levels.• Fosters building strong internal and external relationships to reach aligned goals with a focus on cross-functional partner collaboration.• An infectious, upbeat personality that motivates and facilitates positive team collaboration.Specialties: Digital Merchandising Strategies, Culture Creator, Team Development, Data-driven, Problem Solving, Optimizing for Efficiency, Assortment and Competitive Analysis, Customer Journey Optimizations

Holly Bauer's Current Company Details
World Market

World Market

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Director of Ecommerce Merchandising and Production
Huntington Beach, CA, US
Website:
worldmarket.com
Employees:
3895
Holly Bauer Work Experience Details
  • World Market
    Director Of Ecommerce Merchandising And Production
    World Market
    Huntington Beach, Ca, Us
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  • World Market
    Director Of Ecommerce Merchandising & Production
    World Market Nov 2022 - Present
    Alameda, California, Us
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  • Boardriders
    Director, Digital Merchandising & Ecommerce Content, Americas
    Boardriders Oct 2020 - Nov 2022
    Huntington Beach, California, Us
    • Team growth +62% from 8 to 13 in FY22; 6 direct reports• Oversee 9 brands across US & CA with multiple languages• Restructured the eCommerce merchandising team to improve the effectiveness of the department• Developed curriculum for ecommerce merchandising intern program• Lead the Americas onsite experience through data-driven insights leveraging Adobe Analytics and voice of the customer tools• Lead Americas A/B testing roadmap to determine best measurable outcomes for future optimizations collaborating with the Global CRO team• Partner with Global and Regional brand and marketing teams to execute onsite content supporting key collaborations, promotions, and seasonal activations• Action Sports Industry | Boardriders Brands Portfolio: Billabong, RVCA, Quiksilver, Roxy, DC Shoes, Element, VonZipper & Honolua
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  • Macy'S Retail Holdings, Inc.
    Ecommerce Director, Digital Merchandising
    Macy'S Retail Holdings, Inc. Apr 2018 - Apr 2020
    • Led aggressive DTC sales acceleration from 29% comp to 161% in 2 years• Developed new processes to scale vendor growth from 450 to 2.3k over 2 years• Led site navigation and discoverability improvements enhancing customer experience• Built and developed a team of 10 associates across merchandising
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  • Walmart Ecommerce
    Senior Category Manager/Senior Buyer, Personalization - Gifts And Jewelry
    Walmart Ecommerce Feb 2017 - Apr 2018
    Bentonville, Arkansas, Us
    • Led strategic direction driving 20% growth and exceeding plan.• Drove SEO optimizations increasing traffic up 170% and page views up 150%.• Integrated new technology platform to accelerate supplier growth by 4X.• Managed line reviews, OTB and P&L for the department with finance and planning partners.
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  • Walmart Ecommerce
    Senior Category Manager/ Senior Buyer, Sewing And Crafts And Personalized Gifts
    Walmart Ecommerce Feb 2016 - Feb 2017
    Bentonville, Arkansas, Us
    • Launched new businesses scaling from 100K to 400K+ skus, driving incremental $XXM.• Drove cost initiative strategy exceeding profit plan by 26%.• Led Joint Business Plans with strategic vendor partners for strategic alignment maximizing sales and profit.
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  • Walmart Ecommerce
    Senior Category Manager/Senior Buyer, Home Decor
    Walmart Ecommerce Jun 2013 - Feb 2016
    Bentonville, Arkansas, Us
    • Developed omni assortment alignment process delivering improved multi-channel customer experience and increasing sku alignment from 65% to 95%.• Launched exclusive celebrity brands “9 by Novogratz”, “Warm & Inviting by Libby Langdon” and national brand “American Home by Yankee Candle”.• Built and developed a team of 6 associates across merchandising.• Led quarterly line review process aligning cross-functional partners on merchandise strategies.
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  • Walmart Ecommerce
    Category Manager/Buyer, Mattresses And Bedroom Furniture
    Walmart Ecommerce Sep 2011 - Jun 2013
    Bentonville, Arkansas, Us
    • Drove sales acceleration from 40% comp to 110% growth over 3 years.• Negotiated cost reductions with key suppliers resulting in $750K in profit.• Launched first national mattress brand “Simmons” as omni-channel experience.• Exceptional ability to research and evaluate industry trends and competitive products to maximize sales.
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  • Walmart Ecommerce
    Associate Buyer, Mattresses And Bedroom Furniture
    Walmart Ecommerce 2010 - 2011
    Bentonville, Arkansas, Us
    • Leveraged internal and external data insights to identify industry trends.• Created bundles in the bedroom category to create customer solutions and maximize sales.• Trained and developed assistant buyer.
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  • Walmart Ecommerce
    Assistant Buyer, Baby Bedding
    Walmart Ecommerce 2009 - 2010
    Bentonville, Arkansas, Us
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  • Walmart Ecommerce
    Merchandise Assistant, Baby Nursery And Bedding
    Walmart Ecommerce Sep 2006 - Sep 2009
    Bentonville, Arkansas, Us
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  • San Francisco Federal Credit Union
    Financial Service Representative, Ii
    San Francisco Federal Credit Union Jan 2004 - Aug 2006
    San Francisco, Ca, Us
    View

Holly Bauer Skills

Merchandising Retail Inventory Management E Commerce Customer Service Furniture Product Development Sales Fashion Purchasing Multi Channel Retail Forecasting Negotiation Sales Management Cross Functional Team Leadership Management Account Management Competitive Analysis Trend Analysis Textiles Styling

Holly Bauer Education Details

  • San Francisco State University
    San Francisco State University
    General

Frequently Asked Questions about Holly Bauer

What company does Holly Bauer work for?

Holly Bauer works for World Market

What is Holly Bauer's role at the current company?

Holly Bauer's current role is Director of Ecommerce Merchandising and Production.

What is Holly Bauer's email address?

Holly Bauer's email address is ho****@****ers.com

What is Holly Bauer's direct phone number?

Holly Bauer's direct phone number is +191924*****

What schools did Holly Bauer attend?

Holly Bauer attended San Francisco State University.

What skills is Holly Bauer known for?

Holly Bauer has skills like Merchandising, Retail, Inventory Management, E Commerce, Customer Service, Furniture, Product Development, Sales, Fashion, Purchasing, Multi Channel Retail, Forecasting.

Who are Holly Bauer's colleagues?

Holly Bauer's colleagues are Ryla Stark, Barady White, Pointe Fundraisers Cahill, Michelle Arneson, Shawna Steel, Alessandra Mendoza, Oldham Taylor.

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