Holly Keefe Email & Phone Number

Philadelphia, Pennsylvania, United States

• Provide wide variety of development, membership, communications and office management services for an organization dedicated to the development, beautification, and marketing of South Broad Street.• Manage all print and electronic communications, including website, social media, email newsletters, and event flyers and postcards.• Maintain Friends of the Avenue of the Arts membership program – maintain database, write all solicitation, renewal and acknowledgment materials.• Board… Show more • Provide wide variety of development, membership, communications and office management services for an organization dedicated to the development, beautification, and marketing of South Broad Street.• Manage all print and electronic communications, including website, social media, email newsletters, and event flyers and postcards.• Maintain Friends of the Avenue of the Arts membership program – maintain database, write all solicitation, renewal and acknowledgment materials.• Board and committee relations – schedule and coordinate meetings, prepare meeting materials, take minutes, track board giving.• Created and managed Avenue of the Arts Live street performer series• All day-to-day administrative tasks of running a two-person office. Show less

Philadelphia, Pennsylvania, United States

Temporary remote contract position providing development support.

Philadelphia, Pa

• Served as lead on Dining Out For Life, an annual Philadelphia area-wide fundraiser involving more than 150 restaurants and thousands of diners/donors which raised close to $200,000. • Pivoted to a virtual Dining Out For Life event in 2020 which raised more than $80,000 using peer to peer fundraising, social media and email.• Designed and implemented annual appeal, updating the mailing format and target audience and adding social media and email follow up, resulting in a 20% increase… Show more • Served as lead on Dining Out For Life, an annual Philadelphia area-wide fundraiser involving more than 150 restaurants and thousands of diners/donors which raised close to $200,000. • Pivoted to a virtual Dining Out For Life event in 2020 which raised more than $80,000 using peer to peer fundraising, social media and email.• Designed and implemented annual appeal, updating the mailing format and target audience and adding social media and email follow up, resulting in a 20% increase in donations.• Donor relations—database entry, writing and sending gift acknowledgments, customer service.• Coordinated all graphic design and printing—rack cards, brochures, postcards, posters, ads, stationery.• Managed Salesforce database—data entry, analysis and reporting, assisting/training employees. • Supervised interns and volunteers.• Produced agency’s annual report. Show less

• Responsible for formulating, implementing, directing and analyzing membership, fundraising and communications strategies for historic preservation organization. • Managed membership program, including solicitation and renewal mailings, gift acknowledgement and benefits fulfillment, prospect research, and devising strategies to cultivate new members and increase member retention. • Planned and executed two fundraising appeals a year. Instituted new mid-year Advocacy Appeal which raised… Show more • Responsible for formulating, implementing, directing and analyzing membership, fundraising and communications strategies for historic preservation organization. • Managed membership program, including solicitation and renewal mailings, gift acknowledgement and benefits fulfillment, prospect research, and devising strategies to cultivate new members and increase member retention. • Planned and executed two fundraising appeals a year. Instituted new mid-year Advocacy Appeal which raised $10,000.• Coordinated upper level membership group, the Cornerstone Society, including prospect research and tracking, and planning annual dinner.• Produced annual preservation awards program and luncheon fundraising event for 600 guests which raised more than $100,000 and other fundraising, membership and educational events such as lectures, tours, and receptions.• Published quarterly newsletter and monthly e-newsletter. • Maintained website content, and initiated and managed social media accounts. • Initiated search for new fundraising software and managed data migration from previous database.• Maintained database (Blackbaud’s Altru, a version of Raiser’s Edge).• Assisted with grants—research, maintaining calendar of proposals and reports, gathering data, preparing financial reports, proofreading. Show less

• Responsible for the development, implementation and administration of fundraising activities, including individual giving, individual and corporate membership, corporate/private/public sector grants, capital campaign and an annual gala special event. • Performed budget reporting and analysis, oversaw membership events, produced quarterly member newsletter and other fundraising materials, created and maintained website fundraising content, and directed staff and… Show more • Responsible for the development, implementation and administration of fundraising activities, including individual giving, individual and corporate membership, corporate/private/public sector grants, capital campaign and an annual gala special event. • Performed budget reporting and analysis, oversaw membership events, produced quarterly member newsletter and other fundraising materials, created and maintained website fundraising content, and directed staff and volunteers.• Successfully transitioned donor/member data management from spreadsheets to fundraising software, doing all product research, analysis, and selection and overseeing data migration. Show less

• Assisted in developing marketing communications materials for restaurant and hospitality clients, including Starr Restaurant Organization, Jose Garces, Tropicana Resort and Casino.• Wrote, edited and distributed press releases; created press kits; contributed to media relations; and maintained a calendar of editorial opportunities. • Edited and distributed book proposals and researched potential publishers for book clients.

• Directed all operations of non-profit organization dedicated to preserving and promoting Philadelphia music, best known for its Walk of Fame. • Provided resources and services to the Philadelphia music community and general public and built coalitions within the local arts community, government and education organizations. • Raised $35,000 from grants, sponsorship and individual donations.• Board of Directors recruitment and relations. • Coordinated Walk of Fame nomination and… Show more • Directed all operations of non-profit organization dedicated to preserving and promoting Philadelphia music, best known for its Walk of Fame. • Provided resources and services to the Philadelphia music community and general public and built coalitions within the local arts community, government and education organizations. • Raised $35,000 from grants, sponsorship and individual donations.• Board of Directors recruitment and relations. • Coordinated Walk of Fame nomination and induction process.• Oversaw development and production of promotional brochure and website, including writing and editing all content for website. Show less

• Performed a wide variety of event planning and administrative functions for local chapter of national recording industry professional association. • Planned and coordinated extensive outreach and professional education programs, including an annual Heroes Awards fundraising gala, GRAMMY in the Schools® music career day for high 600 school students, The Governors Award banquet, and an annual GRAMMY® Awards Telecast party.• Production of quarterly newsletter.• Member recruitment and… Show more • Performed a wide variety of event planning and administrative functions for local chapter of national recording industry professional association. • Planned and coordinated extensive outreach and professional education programs, including an annual Heroes Awards fundraising gala, GRAMMY in the Schools® music career day for high 600 school students, The Governors Award banquet, and an annual GRAMMY® Awards Telecast party.• Production of quarterly newsletter.• Member recruitment and retention, coordinating membership discount program, maintaining membership database.• Writing and distributing press releases.• Meeting scheduling and maintaining Board of Governors communications. Show less