Holly Schaefer Email & Phone Number

At Firefly we spark sales team engagement, increase competencies, and help sustain optimum performance. We believe that getting curious about the challenges facing sales teams and their managers leads to long-lasting, positive change. Our process reveals underlying motivators and beliefs that drive performance, propelling your sales team forward with a.

United States

• Managed portfolio of $200M+ in livestock products across the U.S.; collaborated daily with corporate executives to align focus and priorities, gaining market share in five geographic regions. Developed meaningful.
• Designed new way to assess data on opportunities; created strategies to accelerate quarterly and annual goals.2014 – 2019Key results:
• Catapulted overall sales 15.6% to $158M in 2018.
• Moved sales of Zuprevo product 15% from $16.6M to $19M in 2018.
• Achieved double-digit growth every quarter of every year.

Boise, Idaho

• Managed sales accounts for highest-revenue territory in livestock division with a portfolio of $9M+. Worked with 100 customers annually and developed loyal following and consistent sales increases.Key results:
• Steered total territory sales growth up 22%, from $7.6M in 2016; grew 18% in 2015.
• Consistently increased sales and profits every year.

Boise, Idaho Area

• Raised profits and customer satisfaction, leading team of 4 sales and 5 support staff. Generated business, delivered value to customers; developed relationships with team, business affiliates, customers; managed.
• Doubled sales in first 4 years in part-time endeavor.
• Continued double-digit growth with gross revenue of $600K annually.
• Sold business at 32% ROI.

Boise, Idaho

• Cultivated relationships with industry partners to build campaigns, drive sales and increase brand awareness. Designed and implemented sales-driven programs, negotiated incentive terms and conditions, completed.
• Increased Southern Idaho territory to $45.3M for 38% growth in 2008.
• Drove Bovillis Coronavirus vaccine sales 384% YOY, from $140K to $678K.
• Grew sales of Bovillis J-5 Ecoli vaccine 60% from 2016 to 2017.

Attract, nurture close business opportunities generated from outbound B2B business partner activities. Connect with prospective clients to introduce them to MWI partner opportunities, demonstrate value to MWI analytics platform. Attended local and regional networking industry events to develop relationships and develop partnerships on trust and value. Grew.

Master’S Degree, Education

Bachelor’S Degree, Agriculture Technology Management