Holly’s career in advertising and design includes working with clients from Fortune 500 leaders to start-ups in just about every industry. As an accomplished leader in holistic branding, she helps a wide variety of clients share their stories through strong brand platforms and engaging marketing campaigns. In 2006, she acquired GroupBaronet and created MasonBaronet. The Dallas-based branding agency has become a game-changer for businesses, combining creative design with comprehensive strategies, encompassing everything from market research and planning, social media, and public relations, to eye-catching advertising and engaging digital and traditional marketing campaigns. Their focus extends across a wide range of industries, including professional services, healthcare, real estate, manufacturing, energy, technology and other growth-minded B2B marketers seeking to de-commoditize their brands. Under her leadership, the agency has won numerous awards from Communication Arts, Dallas Society of Visual Communications, The Telly Awards and Marcom among others. Additionally, MasonBaronet was listed by D CEO as one of “The Best mid-sized advertising agencies in Dallas.”A sought-after brand expert, Holly’s holistic branding knowledge has been profiled in publications such as Entrepreneur, Forbes, Huffington Post and Inc. She has also led MasonBaronet to be profiled in publications such as HOW Magazine for its creative approach to client needs and Identity Crisis: 50 Redesigns That Transformed Stale Identities into Successful Brands by Jeff Fisher. One of Holly’s passions is helping others build strong brands to build their business, especially women. As part of AIGA Design Week, she spoke on the "Leading Ladies: Women in Design" panel. She was a speaker at the Mary Kay Women’s Entrepreneurship Summit and was part of WeDallas – an annual event dedicated to inspiring and empowering women entrepreneurs.Holly is a graduate of Texas Christian University. She served on TACA’s Corporate Counsel Committee, the Entrepreneurs' Organization and the Empowering Women as Leaders boards and is a founding member of ConnectHer. Holly was selected as one of the Dallas Business Journal's 40 Under Forty and was a Women in Business honoree. Outside of managing MasonBaronet, Holly enjoys traveling, spending time with her husband and their two daughters.
