Holly Richards Email & Phone Number

Melbourne, Vic, Au

Melbourne, Victoria, Australia

Products that are inclusive AF. Here’s a stat that sucks: 67% of Australians are plus-size (wear a size 16+), but only 6.7% of clothing brands cater to this market. And we aren’t having a bar of it. Amplefolk sells high-quality, thoughtfully designed products from towels and robes to activewear made especially for plus-size people.

Sydney, Australia

- Created highly engaging digital content for corporate clients delivering value to target markets and translating to increased revenues- Designed and revising brand strategy DNA for corporate clients with an aim to authentically increase customer growth and engagement- Pitched, created and edited original video, audio, social media, online and print content for Bauer Media and Seven West Media

Sydney, New South Wales, Australia

Mys Tyler is a Sydney-based Antler-incubated fashion app that matches users with like-bodied women, in a bid to solve the $1 trillion fashion fit problem.

Sydney, New South Wales, Australia

Startmate’s Women Fellowship is a pathway for talented women to find their sweet spot in a rocket-ship startup.

Sydney, New South Wales, Australia

Addressing the underrepresentation of women in entrepreneurship, New Wave offers UNSW students, staff and alumni who identify as women, at any stage of their journey, access to skills-building workshops, expert masterclasses and industry-leading mentors to form, refine and test their startup ideas.

Sydney, Australia

- Edited 9Honey on weekends – from curating content to managing traffic to constantly monitoring data and analytics to ensure the best engagement possible- Increased Unique Visitors to 9Honey on weekends by more than 20% year on year- Mentoring and coaching junior content producers- Mastered online tools such as Adobe Photoshop, Chartbeat, CMS (Sitecore), Adobe analytics (Omniture)

Sydney, Australia

- Recruiting and managing junior writers and a team of freelancers- Assisting in creating the cover- Breaking stories related to TV, local celebrities and entertainment for the magazine, website and social media- Key point of contact for liaisons with Channel Seven and management of that relationship- Running the New Idea Instagram account- Leave cover for New Idea website Managing Editor- A member of the podcast development team- Tending to the magazine’s social media and online platforms (CMS, Adobe Social, Photoshop and InDesign)- Demonstrate a strong news sense and attain exclusive, breaking content which improves over all market share- Deal with sensitive and highly confidential information discretely on a day-to-day basis- Liaising with advertising and marketing and assisting in expanding the brand on a wider scale- Liaising with pictures, art and subbing departments to ensure the highest quality product- Overseeing layouts and proofing final copy- Networking and creating a strong basis of contacts- Interviewing subjects in person and over the phone - Directing photo shoots with talent- Meeting strict deadlines- Travel interstate and internationally for networking purposes, meetings, interview opportunities and set visitsAchievements- Head of the communication committee in the Pac Mags weekly magazine working group- Project management – e.g. Commonwealth Games viewing guide, My Kitchen Rules Official magazine, House Rules official magazine, Home and Away official magazine- Instrumental in the overall increase in audience footprint both in print and online- Many stories picked up internationally and nationally

Sydney, Australia

- Breaking stories related to TV and entertainment for the magazine, website and social media- Interviewing subjects in person and over the phone including Dannii Minogue, will.i.am, Kelly Osbourne, Tyra Banks and Geoffrey Rush- Tending to the magazine’s social media and online platforms (CMS, Adobe Social, Photoshop and InDesign)- Directing photo shoots with talent- Assisting in editorial and layout decision making including cover lines- Managing junior writers and freelancers- Meeting strict deadlines- Adhering to the style guide- Liaising with publicists and sources to break news stories- Networking and creating a strong basis of contacts- Travel interstate and internationally for interview opportunities and set visitsAchievements- Many stories picked up nationally and internationally- Instrumental in growing the TV WEEK website and social media presence significantly- Being an integral part of the 2014 and 2015 TV WEEK Logies team

Perth, Australia

• Deputy Editor of Television (June 2012 – February 2014)- Cover major TV events such as the annual TV Week Logie Awards and program launches- Interview subjects in person and over the phone- Travel interstate for interview opportunities and set visits- Assist in editorial and layout decision making- Liaise with advertising and upper management on editorial content• Deputy Editor of Access All Areas and general news reporter (July 2010 – June 2012)- Edited page two and three of the Today lift out and two pages in The Weekend West for at least six weeks of the year – controlling editorial and layout decisions and managing freelancers - Interviewed subjects in person and over the phone- Covered general news for the front of the paper including a stint on the night cops round

Perth, Australia

- During my final semesters of university, up until I landed my first full-time role as a reporter, I freelanced for a number of outlets including The Sunday Times, Flourish magazine and West TV.

Perth, Australia

Master Of Business Administration (Executive), Business Administration And Management, General, Graduated With Excellence

Bachelor Of Arts (Communication Studies), English Literature (British And Commonwealth)

The Western Australian Certificate Of Education