Hey - I'm Zach 👋 With 8 years of experience in the gaming and esports industry, I am a strategist and gaming audience expert passionate about helping brands reach and engage gamers. As the Co-Founder of POV Strategy and Research, I consult with brands to help them identify key opportunities in gaming and deliver impact for our clients and partners.I am uniquely positioned in the gaming industry to help brands connect with and engage gaming audiences thanks to my deep knowledge of the space and my unique combination of experience, passion, audience expertise, and ability to bring it altogether to create strategies that truly resonate with the target audience and create impact for brands. I have developed deep experience and expertise on both the agency side and the organization side of gaming in my time working for ZONED and OpTic Gaming, where I developed and implemented creative concepts and strategies for one of the most popular and influential gaming and esports organizations in the world. I have a strong background in brand strategy, creative strategy, and social media marketing, and I am always eager to learn new skills and explore new opportunities in this dynamic and exciting field. I value teamwork, passion, and curiosity, and I strive to bring these values to every project.-- Zach