Alexander Hong Email & Phone Number

United States

• Manage content lifecycles and social media accounts for clients in various industries, driving revenueand social media growth. Assist in producing engaging content, reporting social media analytics, andpresenting in.
• Direct comprehensive content strategies for client campaigns, leveraging analytics to optimizeperformance. Collaborate cross-functionally to increase audience engagement, achieving measurablebusiness objectives such as.
• Implement data-driven social media strategies across client projects, resulting in an average 10%increase in social media engagement. Utilize trend analysis, evergreen short-form content, socialmedia strategy.

California, United States

• Spearheaded the marketing team's content production lifecycle and roadmap development, with afocus on driving sales, introducing new products, and fostering brand’s relevance.
• Optimized and guided social media channels and content calendars, ensuring seamless execution ofmarketing campaigns for the business. Strategically showcased products and sponsors, resulting in a10% increase in brand.
• Crafted data-driven social media strategies to achieve business objectives such as lead generation,product promotion, and community building by utilizing analytics to track campaign performance,refine content strategy.

• Led operational changes for the community team’s internal processes and workflows byimplementing a streamlined content organization system, improving data collection speed by 25%and enhancing cross-functional.
• Developed Klaviyo community gamification program, integrating badges, points, and ranks,achieving an average 6% month-over-month (MoM) increase in community engagement and a 10%MoM growth in membership. Curated.
• Created and managed community external and internal newsletters, boosting brand visibility anddriving traffic to Klaviyo team content and user-generated content. Achieved a 13% open rate and aminimum 10% click rate on.

San Francisco Bay Area

- Oversaw the curation and organization of media assets,maintaining a comprehensive library of resources that facilitatedefficient content creation and enabled the creation of compellingads and campaigns for social media platforms.- Successfully managed and coordinated the end-to-end productionprocess for various media projects, including live music.

Greater Los Angeles Area

• Developed social media presence among university by restructuring Instagram and Facebook, increasing total impressions by over 15% across all platforms
• Managed copywriting and all social media content creation to give social media pages a unique style and voice congruent with fraternity chapter values

Greater Los Angeles Area

• Arranged 50+ casting auditions for SAG-AFTRA actors while maintaining 12+ pitch decks to be sent to review by national film and TV agencies
• Increased agency revenue by 10% on average per client through successful lead generation and sourcing talent that aligned with company values
• Streamlined and structured recruiting process by developing a sourcing and pre-screen strategy for new clients

Honolulu, Hawaii

• Maintained customer relations using personal book tocurate user profiles to match unique customers’ shopping needs
• Generated over $8000 in personal sales by identifying trends incustomer purchase history, current style, and market popularity
• Ensured overall profitability, revenue growth, maximummarket penetration and client satisfaction while promoting bothbrick-and-mortar and online shopping experiences

Honolulu, Hawaii

• Demonstrated quality customer service by providing personalized greetings to customers
• Managed phone orders and became a liaison for Manoa Sushi and other businesses
• Organized stock of supplies in the restaurant to ensure smooth transactions and no delays

Honolulu, Hawaii

• Increased brand awareness within my high school community and digital platforms
• Raised awareness to nationwide campaigns supporting specific causes with the brand
• Promoted and increased social media activity on Serengetee with personalized discount code

Bachelor'S Degree, Communication And Media Studies

Graduated Cum Laude

Advertising

Activities and Societies: Hui o Hawaii (Hawaii Club) and Korean Student AssociationCompleted first year and transferred out in my fall.

High School, 6-8

Activities and Societies: Section Leader in Punahou Marching Band