- Media Strategy Planning and Execution: Developed customized content marketing and localization strategies for channels, overseeing end-to-end execution including SEO optimization, video editing, thumbnail design, and audience engagement.- Partnership Development: Identified and evaluated potential business partners; nurtured and sustained relationships with existing clients, providing strategic planning expertise and insights into current media trends.- Channel Management: Supervised the maintenance and operation of YouTube channels, ranging from entry-level to those with 1M+ subscribers- YouTube Analytics: Monitored, analyzed, and reported performance metrics to derive actionable insights, fostering channel growth.

- Interview Coordination: conducted on-camera interviews with experts, scholars, politicians, and filmmakers, discussing topics such as persecution of religious minorities.- Content Production: pitched topics, wrote scripts, and fact-checked GHRTV global news snippets videos, covering topics including femicide and gendered based violence.

- Interview Program Production: managed end-to-end production processes for 9 interview issues featuring entrepreneurs, scholars, and practitioners. Topics covered included 5G technology, new energy vehicles, sharing economy, and venture capital. Responsibilities encompassed research, interview outline drafting, filming, editing, and content promotion.- Podcast Storytelling: composed scripts for investigative podcast episodes spotlighting issues such as the local government's corrupted intercountry adoption system and a former CCP leader's abuse of power. Recognized by GIJN as one of "2019's Top Investigative Podcasts."- Social Media Marketing: spearheaded content creation and publication on Chinese TikTok, driving 300,000+ follower growth within three months.

News Translation: Translated news articles into Mandarin while adhering to editorial principles and styles, ensuring accurate and fact-checked content.

- Content Marketing: formulated and executed data-driven content marketing strategies for a local female-oriented community, creating adversarial content and tracking performance using social media insights. - Audience Engagement: cultivated vibrant interactions within the community by actively engaging with members and proactively gathering and responding to feedback.