• Managed Shell product promotional events, including organizing photo shoot logistics for products, designing shoot theme, and actively coordinating among team seniors, clients and event guests. • Conducted Shell official Weibo platform, edited content, designed pictures and wrote quarterly reports for Shell. Increased fanbase by 20% within three months.• Wrote and published 2 soft articles < I want to make friends with you > on HP’s official WeChat platform, and achieved a total of 5,000 views.

• Supported preparation for the annual meeting of Lenovo (theme: Reshaping Internet Retailing) invited more than 400 small and medium-sized enterprise executives; responsible for organizing and writing core content of speeches.• Designed questionnaires targeting both potential and existing customers; interviewed customers via telephone and email for feedback; assisted in sales data analysis. • Coordinated a promotional exhibition; improved customers’ satisfaction by establishing and monitoring a system for customer feedback and in discussions on advertising, building customer loyalty, and branding.

• Completed a one-month intensive training program as a CitiGold Associate Manager; provided financial consultations to 2 CitiGold customers and consolidated feedback for the managers. • Led a 7-person team to design a comprehensive marketing plan on financial products. We presented our plan to a team of managers and won first prize among 16 teams.