Amanda Lenahen Email & Phone Number

Leads the guest digital experience for the McAlister's brand including the app, loyalty program, email campaigns and website. Partners with Director of Brand Marketing, Social Media Manager and PR to strategically create and execute quarterly brand marketing initiatives. Works cross functionally on menu strategy, defining how the menu plays into the.

Greater Atlanta Area

Partnered with clients to consult on and manage short and long term communication, design and branding initiatives.

Greater Atlanta Area

- Generate comprehensive publicity reports to measure success of campaigns for clients- Enhance client publicity by building targeted media lists and effectively pitching events- Research for and write news releases, media alerts, public service announcements and calendar listings

-Conduct light ad sales through cold calling and through current contact follow-ups. -Research potential contacts that would fit with GP Publications.-Conduct other office activities including assembling and mailing media kits and data entry.

-Create News Releases, Media Alerts and Fact Sheets to promote Alumni Events.-Establish Facebook, Twitter and other social media outlets for the association.-Contact Alumni informing them on upcoming events.

-Create press kit for the non-profit's largest fund raising event of the year, including: PR plan, News Release, PSA, Fact Sheet, Direct Mail piece, and Blog content.