As Co-Founder and CEO of Narrates.ai, I lead the strategic direction and vision of our innovative platform, which bridges the communication gap between clients and creatives through AI-powered solutions. My role involves overseeing all aspects of the business, from product development to client relations, ensuring that our services are at the forefront of media and creative collaboration.I’m focused on fostering an environment where technology enhances creativity, making the production process more efficient, seamless, and aligned with the goals of both creatives and brands. Supported by HKSTP and the Pi Centre at The Chinese University of Hong Kong, I work closely with our team to drive innovation, leveraging advanced AI tools to deliver personalized, high-quality visual content that tells compelling stories.In addition to managing day-to-day operations, I lead efforts to continuously improve our platform’s capabilities, empowering businesses and creatives to collaborate more effectively and produce impactful results. My goal is to ensure that Narrates.ai is not only a service provider but a partner in transforming ideas into powerful visual narratives that resonate with audiences.

As a Regulatory Assistant full-time at the Asia Video Industry Association (AVIA), I supported advocacy efforts across 17 Asian markets, working closely with the Chief Policy Officer to ensure effective communication and policy alignment. My role involved contributing to key industry reports, policy summaries, and newsletters that helped inform stakeholders about regulatory developments in the video and media industry.I also played a key part in organizing the AVIA Policy Roundtable 2021, which facilitated important discussions between APAC regulators and senior industry officials. This experience honed my skills in regulatory affairs, industry collaboration, and stakeholder engagement, allowing me to contribute to shaping policy dialogues in the dynamic video industry across Asia.

As part of the Corporate Communications team at Hong Kong Airlines, I was responsible for crafting and distributing corporate news stories that enhanced the airline's public image within the aviation industry. I also coordinated corporate social responsibility (CSR) events, collaborating with aviation associations to foster stronger community engagement and positive brand reputation.This role provided me with valuable experience in media relations, content creation, and CSR initiatives, contributing to the airline’s broader strategic communication efforts.