Robert Mcclendon

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Robert Mcclendon's Location
Edmond, Oklahoma, United States, United States
Robert Mcclendon's Contact Details

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About Robert Mcclendon

Direct the digital, video, broadcast and graphic communications for a state agency that serves 500,000 students across 395 school districts, 29 technology centers and more than 7,000 businesses. Drive content creation for internal and external messaging across digital, social media and broadcast platforms. Administer production schedules and assign resources. Work closely with subject matter experts and communication teams across 58 campuses to maintain a consistent brand strategy. Grow strategic relationships with business stakeholders as well as legislative and congressional members. Advocate for workforce development and training by networking with targeted media and key thought leaders. Provide executive communication coaching, including speech development, crisis communications and media relations training. Supervise online learning, instructional delivery, and educational technology. Identify resource needs to develop budget forecasts and oversee equipment and technology purchases. Manage divisional budgets and supervise staff.Start-up expert with experience creating two newsrooms/communication teams from the ground up, while overhauling a third. An award-winning journalist with sound news judgment and recognized ability to turn complex issues into easily understood and memorable narratives. Skilled writer producing original half-hour TV shows, podcasts. marketing and training videos, in addition to management responsibilities.Over my career, I have supervised every aspect of communications and understand the importance of developing long-term strategies, while also addressing daily production demands. I don’t miss deadlines, and pride myself on managing a number of programs and projects simultaneously. I am well-versed in the latest communication technology, copyright, ADA /FCC guidelines and programming delivery channels.

Robert Mcclendon's Current Company Details

Robert Mcclendon Work Experience Details
  • Cnhi
    Publisher Stillwater News Press
    Cnhi Sep 2021 - Jun 2022
    Stillwater, Oklahoma, United States
    Launched the digital transformation of Payne county’s daily newspaper. Created new magazines, podcasts and digital video channels to grow new audiences and increase profitability. Recruited top talent with multi-media skills and repaired community relationships. Established dynamic new partnerships with OSU and local businesses. Supervised and motivated an award-winning staff and managed budgets across editorial, advertising and circulation.
  • Oklahoma Department Of Career And Technology Education
    Executive Producer, And Host, Horizon Tv, Podcast
    Oklahoma Department Of Career And Technology Education Aug 2004 - Aug 2021
    Stillwater Oklahoma
    Executive Producer, Horizon TV, PodcastSupervise the production of HORIZON a nationally broadcast multi-platform effort that serves as a strategic communication tool for the CareerTech system and its business and government partners. Devise creative techniques to tell stories that support CareerTech’s mission to develop a world-class workforce. Manage a staff of storytellers, graphic artists, webmasters and instructional designers who create content that explains complex issues in a conversational manner. Anchor, report and produce original shows for delivery across broadcast, digital and social media platforms. Teach broadcast storytelling to CareerTech instructors.Key Accomplishments:• Created Oklahoma Horizon from concept to national distribution into three-fourths of U.S. households• Anchor, report and produce 731 original TV shows and podcasts• Built a multidisciplinary award-winning work unit• Secured legislative appropriations of $1.73 million for HORIZON• Established broadcast internship program
  • Oklahoma Department Of Career And Technology Education
    Advanced Media Manager
    Oklahoma Department Of Career And Technology Education Aug 2004 - Aug 2021
    Stillwater, Oklahoma, United States
    Direct the digital, graphic, web, podcast and video communications for a state agency that serves 500,000 students across 395 school districts, 29 technology centers and more than 7,000 businesses. Advocate for workforce development and training by networking with targeted industry and thought leaders. Grow strategic relationships with business stakeholders as well as legislative and congressional members.
  • Oklahoma State University
    Broadcast Manager
    Oklahoma State University 1990 - 2004
    Stillwater, Ok
    Produced and hosted Oklahoma State University’s daily OETA show, SUNUP. Assigned stories to professional and student staff, and reported daily. Worked on cross-team projects creating educational videos, satellite videoconferences and distance education classes. Established television internship program and mentored upper level students in broadcast reporting. Key Accomplishments:• Produced and anchored more than 3,000 daily TV shows over a 13-year period• Enhanced industry relationships with co-branded material• Negotiated national satellite distribution of SUNUP• Started student broadcast reporting internships
  • Kwem-Tv (Ind)
    Managing Partner / General Manager
    Kwem-Tv (Ind) 1998 - 1999
    Stillwater, Ok
    Managing Partner / General ManagerCo-owned a low power 24-hour UHF television station. Channel 31 broadcasts to north central Oklahoma, providing the area with local news, sports, and entertainment programming. Very knowledgeable with syndication rights, operational budgets, the cable act, and FCC regulations.Accomplishments Began the area’s first local nightly news and morning talk show. Syndicated two locally produced TV show into national distribution. Negotiated 100% cable penetration in our viewing area.
  • Kauz-Tv (Cbs)
    Anchor / Reporter
    Kauz-Tv (Cbs) 1988 - 1990
    Wichita Falls, Tx
    Anchored weekends while reporting weekdays. Covered local and state government, agriculture, the oil and gas industry, along with producing numerous series.
  • Kxxv-Tv (Abc)
    Bureau Chief
    Kxxv-Tv (Abc) 1987 - 1988
    Temple, Tx
    Managed a four-person office. State capitol reporter, substitute anchor.
  • Kvct-Tv (Abc)
    Assignment Editor / Anchor / Reporter
    Kvct-Tv (Abc) 1986 - 1987
    Victoria, Texas
    Anchored morning news. Assigned stories, reporting daily.
  • Kwtx-Tv (Cbs)
    Reporter / Photographer
    Kwtx-Tv (Cbs) 1984 - 1986
    Waco, Tx
    Reported and shot video for myself and other reporters.

Robert Mcclendon Skills

Broadcast Video Video Production Social Media Television Public Speaking Media Relations Strategic Communications Leadership Digital Media Storytelling Editing Event Planning Producing Media Production Management Planning Budgeting And Forecasting Set Design Economic Business Development Social Trends Strategic Vision Marketing Journalism

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