Ho Shuling (Rebecca)

Ho Shuling (Rebecca) Email and Phone Number

CEO and Project Manager at Maneki Signage|Cat Behaviorist at Lingcat @ Maneki Signage
singapore, singapore
Ho Shuling (Rebecca)'s Location
Singapore, Singapore
About Ho Shuling (Rebecca)

I started my signage journey in 2007 with encouragement from my father. He was hoping for a successor in a trade that helped raise his family. In 2014, I revamped the business with my new business partner. We started the very first e-commerce signage company, allowing customers to purchase their corporate signage online. We bring convenience to our customers by allowing the customer to select from our e-shop, the type and size of their signage to fit their budget.With my partner’s background in technology, we did a massive overhaul of the business, incorporating various CNC machines that process raw materials quicker and more accurately. We also moved away from the traditional family business management style, to a more empowering style. We constantly encourage our team members (no matter where they are from and educational background) to learn and upskill themselves, as we unselfishly share our knowledge with them. Our vision is to build a multinational signage company, with them as our partners. Our mission is to build quality signage that can stand the test of time, with a quick, easy, and fuss-free online ordering process. My role in the company includes project management, process optimization, marketing strategy, and grooming of next-generation leaders. My passion is in cat welfare and rescue, which I spent a good part of my youth championing the cause. I have published my book Miracle Rescues in October 2020, it tells 9 stories of amazing community cats I met over the years. My interests include traveling to less trodden destinations, hawker cuisine, savoring cocktails and studying Chinese history.

Ho Shuling (Rebecca)'s Current Company Details
Maneki Signage

Maneki Signage

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CEO and Project Manager at Maneki Signage|Cat Behaviorist at Lingcat
singapore, singapore
Employees:
9
Ho Shuling (Rebecca) Work Experience Details
  • Maneki Signage
    Ceo Cum Project Manager
    Maneki Signage Jul 2007 - Present
    Singapore
    My role at Maneki Signage involved hands-on experience in growing the company from a 2 man team to a company of 20. Phase 1 - Sales Goal (Oct 2014 to 2017)In order for the company to grow fast and increase market share, the focus was on generating revenue quickly. My role was to work directly with the customers, giving quotations in record time and providing sales support. At the same time, I expanded the product line to sell more variety of signage and to create a quotation structure for the training of new Sales Representatives. In a span of 4 years, the company grew from annual revenue of $250k to $1mil. Phase 2 - Operations Goal (2017 to 2019)After securing sufficient revenue to keep the company going, my next focus is to set the standards for various departments. Standards are made in Design, Production, Installation, and Operations departments. In order to fully understand the challenges faced by my teammates, I get my hands dirty working side by side with them both in the factory and under the sun. Our team is now working seamlessly between departments. The increase in efficiency means that our team can enjoy a work-life balance. Phase 3 - Profit Goal (2020 to current)The first 5 years were spent building a solid foundation for Maneki Signage. The Covid-19 pandemic gave me an excellent opportunity to work on the refinement of the company. During the 2 months of Circuit Breaker(CB), my focus was to look into the details of our processes. Major upgrades were made to our factory post-CB to help our team get more organized and minimize wastage. I look closely at our accounts to enhance the profitability of each job. Maneki Signage emerged stronger from this pandemic with a 30% improvement in productivity.
  • Lingcat Feline Services Pte Ltd
    Rescue Cattery Owner
    Lingcat Feline Services Pte Ltd 2009 - Dec 2013
    Singapore
    Professional cat trapperRescue cattery for sick, injured and recuperating community catsAdoption facilitator

Ho Shuling (Rebecca) Skills

Leadership Start Ups Management Adobe Illustrator Project Management Entrepreneurship Coaching Social Media Marketing Veterinary Strategic Planning Social Media Marketing Veterinary Medicine Process Optimization

Ho Shuling (Rebecca) Education Details

  • The Centre Of Applied Pet Ethology (Coape)
    The Centre Of Applied Pet Ethology (Coape)
    Cat Behaviour Study

Frequently Asked Questions about Ho Shuling (Rebecca)

What company does Ho Shuling (Rebecca) work for?

Ho Shuling (Rebecca) works for Maneki Signage

What is Ho Shuling (Rebecca)'s role at the current company?

Ho Shuling (Rebecca)'s current role is CEO and Project Manager at Maneki Signage|Cat Behaviorist at Lingcat.

What schools did Ho Shuling (Rebecca) attend?

Ho Shuling (Rebecca) attended The Centre Of Applied Pet Ethology (Coape).

What skills is Ho Shuling (Rebecca) known for?

Ho Shuling (Rebecca) has skills like Leadership, Start Ups, Management, Adobe Illustrator, Project Management, Entrepreneurship, Coaching, Social Media, Marketing, Veterinary, Strategic Planning, Social Media Marketing.

Who are Ho Shuling (Rebecca)'s colleagues?

Ho Shuling (Rebecca)'s colleagues are Maneki Signage, Ayu Fitria Sari.

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