Technical Marketing Specialist
Current• Track user engagement with the company website and social media content using tools such as GoogleAnalytics and social media analytics platforms• Analyze data to identify trends and patterns, and use this information to develop and implement strategiesto improve content and marketing programs• Collaborate with the marketing and product management teams to create and execute comprehensiveproduct launch plans, including marketing campaigns and customer outreach efforts• Utilize marketing automation software to streamline and optimize marketing processes• Contribute to the development and implementation of the company's overall marketing strategy